Federico Pienovi, CEO for APAC & MENA at Globant
Globant AI agents have been deployed for Aldar Properties to power around-the-clock customer service operations across its residential portfolio. Built on Salesforce Agentforce and Data 360, the system allows homeowners to query property information, submit maintenance requests, and track construction progress at any hour.
Autonomous Tools on Hello Aldar Platform
The system integrates directly into Hello Aldar, the property developer’s digital concierge and self-service application. Operating as an extension of the existing LiveAldar service, the interface coordinates with backend software workflows to resolve homeowner inquiries without human intervention.
Specifically, the Construction Progress Agent converts engineering data into plain updates regarding project milestones, overall status, and expected completion dates. Meanwhile, the Post-Sale Service Dispatcher handles maintenance issues and Defect Liability Period claims by categorizing reports, assigning technicians, prioritizing urgency, and scheduling site visits.
Enterprise Architecture with Globant AI Agents
Aldar Properties, which records $9.2 billion in annual revenue, previously managed customer interaction histories, service records, and property details in separate databases. Consequently, incoming maintenance requests required manual assessment, while repetitive buyer questions placed continuous demands on service representatives.
To solve these operational bottlenecks, Globant connected these fragmented sources through Salesforce Data 360 to form a single operational layer. Therefore, Globant AI agents query unified records directly to deliver immediate answers and initiate automated workflows.
“The MENA region is architecting the next Agentic era with real estate at its center. What Globant built with Aldar is a reflection of that ambition: turning years of dormant customer data into an always-on service layer that works without anyone having to ask it to.”
Federico Pienovi, CEO of MENA & APAC at Globant
Expansion in Middle East Real Estate
Private market studies indicate that the GCC PropTech sector is expanding at a 15.7% compound annual growth rate toward an estimated USD 5.87 billion by 2032. Furthermore, regional real estate activity continues to climb, with the broader market projected to expand 89% between 2026 and 2034.
Within Saudi Arabia alone, the Saudi Real Estate Authority documented SAR 1.2 trillion in real estate transactions during a single 24-month timeframe. As a result, commercial developers are turning toward automated AI tools to manage rising service volumes across regional holdings.
Technical Certification and Regional Delivery
Globant maintains more than 500 certified Agentforce specialists and over 200 Data 360 specialists across its global operations. In addition, the firm holds Implementation Level Expert distinctions from Salesforce for Data 360, MuleSoft, and Agentforce platforms.
The deployment of Globant AI agents reflects an industry shift among Gulf property firms toward autonomous digital platforms that handle post-handover management and routine buyer communications at scale.
