Saudi Event Show 2026 – wrc, V2
Saudi Motorsport Company won the Best Sports Event award at the 2026 Saudi Event Awards ceremony held in Riyadh on September 13, 2026. The recognition highlights the organization’s successful execution of WRC Rally Saudi Arabia 2025, which served as the official final round of the FIA World Rally Championship.
Judges assessed entries through a rigorous two-stage evaluation process across four core areas. Specifically, the panel reviewed event concept and strategic planning, venue logistics, audience engagement strategies, and attendee hospitality standards. Both Dakar Rally Saudi Arabia 2026 and the WRC rally reached the final shortlist before the winner was selected by the judging committee.
Saudi Motorsport Company Delivers Historic Rally Milestone
The WRC Rally Saudi Arabia 2025 represented the Kingdom’s official debut on the FIA World Rally Championship calendar. In addition, the event hosted the 14th and final round of the 2025 season, gathering leading international drivers and global teams. The competition featured 17 special stages spanning more than 319 kilometres across diverse natural terrain.
Operational efficiency and high delivery standards supported this logistical success across the entire automotive sports sector. Furthermore, the company managed participant coordination, technical operations, and spectator services according to global motorsport guidelines. The complex route management required extensive multi-agency coordination across challenging desert and mountain topographies to meet stringent FIA international sporting regulations.
Operational Framework and Strategic Mandate
Established in 2021 by the Saudi Automobile and Motorcycle Federation, Saudi Motorsport Company consolidates major racing activities under a unified operational umbrella. The commercial entity functions directly under the supervision of the federation and the Ministry of Sport to manage national racing assets and build domestic sports infrastructure.
Meanwhile, the organization’s expanding portfolio supports broader economic initiatives under Saudi Vision 2030 by advancing the sports economy and sports tourism. SMC oversees major global properties including the Formula 1 stc Saudi Arabian Grand Prix, Formula E, and the Jeddah GT race.
Saudi Event Awards Recognition
Now in its second edition, the Saudi Event Awards originates from the Middle East Event Awards established in 2009. The awards program honors operational execution, creative production, and management standards across the Kingdom’s event industry.
Saudi Motorsport Company continues to host international motorsport fixtures, including Dakar Rally Saudi Arabia and the FIA Extreme H World Cup, expanding the Kingdom’s standing as a host for major international championships. These successful events demonstrate the organization’s technical capacity to manage world-class sporting competitions.
