Etihad Salam
Etihad Salam and Quality Business Solutions Sign Strategic MoU to Co-Develop Arabic-First AI CX Platform: Salam CX
Riyadh, 9 November 2025: Etihad Salam Telecom Company (Salam), a leading innovator in the Saudi telecommunication market, has signed a Memorandum of Understanding (MoU) with Quality Business Solutions (QBS) to co-develop Salam CX, the region’s first Arabic-first customer experience (CX) platform. This strategic partnership aims to deliver a comprehensive ecosystem of AI-powered solutions tailored for businesses, […]
Nour Elotaiby ·