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Study Links Trustworthy AI Practices to Higher Returns on Investment

A study by SAS and IDC shows organizations using trustworthy AI practices are 15 times more likely to achieve strong returns on their technology investments.

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  • trustworthy AI in banking dashboard displayed in a modern Middle East bank operations center

    Only 11% of Banks Have Achieved Trustworthy AI, SAS Report Finds

    A new SAS and IDC report finds only 11% of banks have achieved trustworthy AI, while nearly half struggle with a “trust dilemma” that limits effective deployment.

    Mohamed Mosaed ·

  • AI in health care data dashboard displayed in a modern hospital control room with medical professionals

    SAS Outlines 15 Predictions for AI in Health Care and Life Sciences in 2026

    SAS published 15 predictions for AI in health care and life sciences on April 2, 2026, covering clinical decisions, drug discovery, rural access, and pharmaceutical manufacturing. Experts said leading organizations will treat data and AI as core infrastructure in 2026.

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  • AI trust insurers reviewing data maturity dashboard in a modern boardroom

    AI Trust Insurers Must Build Before Realizing Full Potential, SAS-IDC Report Finds

    A new IDC report commissioned by SAS finds that only 7% of insurers consider themselves transformative in AI, with governance gaps and data immaturity slowing sector-wide adoption.

    Mohamed Ghamdi ·

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    SAS Opens Regional Headquarters in Riyadh

    Commitment to Saudi Vision 2030 and regional digital transformation deepens Riyadh, Saudi Arabia (07-Oct-2025) – SAS, the global leader in data and AI, today announced the opening of its new Middle East and North Africa Regional Headquarters in Riyadh, Saudi Arabia. The announcement was made today at SAS Innovate on Tour in Riyadh, the company’s […]

    Mohamed Mosaed ·

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    SAS debuts new, custom AI models to bust business bottlenecks

    Latest lightweight offerings readymade to jump process hurdles, enhance productivity and generate value SAS INNOVATE, ORLANDO, Fl. (July 16, 2025) – In the latest wave of its $1 billion investment in industry solutions, data and AI leader SAS has debuted a new selection of AI models. Each model addresses a specific labor- and time-intensive process […]

    Nour Elotaiby ·

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    New SAS AI governance resources offer clarity and confidence at crucial AI moment

    AI Governance map and online assessment illuminate the path to robust AI governance SAS INNOVATE, ORLANDO, Fla. (May 11, 2025) – As AI accelerates the pace and proliferation of innovation, the need for AI governance has never been more urgent. Lack of visibility into AI governance puts trust, compliance and successful AI deployments at risk. […]

    Nour Elotaiby ·

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    Are you ahead of the curve? SAS launches GenAI benchmarking tool to help organizations unlock the technology’s full potential

    Cary, NC (April 17, 2025) To help organizations responsibly unlock the full value of GenAI, data and AI leader SAS has created a benchmarking tool to assist leaders in understanding how to navigate GenAI adoption securely and successfully. Click this link to start your organization’s SAS GenAI Maturity Assessment.   Tool identifies observers, explorers and leaders in […]

    Mohamed Ghamdi ·

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    SAS experts foresee government AI crossroads in 2025

    Will AI investments fuel a productivity boom or be overwhelmed by poor data, fraudsters and regulatory confusion? Cary, NC (January 16, 2025) Government AI adoption is expected to rapidly accelerate in 2025, with 84% of government decision makers saying in a recent global study, Government, that their organizations are planning to invest in GenAI in the next fiscal […]

    Mohamed Mosaed ·

  • Marcel Yammine_GM_Gulf & Emerging Markets_SAS Middle East

    Emirates NBD strengthens Customer Intelligence with SAS

    Dubai, UAE; 08 November 2020: Emirates NBD, a leading banking group in the Middle East, North Africa, Turkey (MENAT) region serving more than 14 million customers in 13 countries, has invested in advanced analytics to empower its Customer Intelligence & Engagement (CIE) team. The team is tasked with integrating data across all systems and applications, creating […]

    Mohamed Mosaed ·

  • 71% of UAE residents trust IoT technology – research

    The UAE has far higher levels of trust in Internet of Things (IoT) technologies, such as smart home devices and wearables, compared to Europe, according to research commissioned by global cybersecurity leader Palo Alto Networks. The research shows that 71% of respondents in the UAE believe that IoT technology is secure, compared to an EMEA […]

    SSICT News ·

  • SAS Showcases Regional Impact of Advanced Analytics and Artificial Intelligence at Flagship Event

     SAS, the leader in business analytics, hosted the SAS Analytics Roadshow 2019 in Dubai to highlight how advanced analytics and artificial intelligence (AI) solutions are transforming organizations across the region in the digital era. IT and business decision makers gained greater insight into how data-driven innovation can be put in action to resolve real problems […]

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    SAS partners with NVIDIA on deep learning and computer vision

    – SAS today announced it is partnering with NVIDIA to help businesses bring artificial intelligence (AI) into their organizations. The companies are collaborating across machine learning, computer vision and natural language processing, with NVIDIA GPUs and CUDA-X AI acceleration libraries, to support the core elements of SAS’ AI offerings – leading to faster, more accurate […]

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    Feature: SAS and Saudization

    Countries with sizeable populations are often tasked with converting their human resources, traditionally seen as a liability, into an asset. The key here is to convert as high a percentage of this population into socio-economically performing and contributing members of society. The Kingdom of Saudi Arabia has outlined exactly this principle in ‘Vision 2030’ – […]

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    SAS announces $1 Billion investment in Artificial Intelligence (AI)

    SAS, driving the future of analytics, is investing $1 billion in AI over the next three years through software innovation, education, expert services and more. The commitment builds on SAS’ already strong foundation in AI which includes advanced analytics, machine learning, deep learning, natural language processing (NLP) and computer vision. Educational programs and expert services […]

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    SAS Recognized at Arab Best Awards 2018 for the ThirdConsecutive

    Alaa Youssef, Managing Director – Middle East atSAS, was awarded the Arab Best Award for the thirdyear in a row. Held atMarriott Charles de Gaulle in Parison the 17th of March, Alaa was amongst 100 CEO’s awarded at the ceremony. Established in 2016, the Arab Best Award lauded leaders across three core categories – Arab […]

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