Saudi Arabia Tourism
Saudi Tourism Minister Visits Spark by Hilton Makkah Ahead of Official Opening
Saudi Arabia’s Tourism Minister visited the upcoming Spark by Hilton Makkah Aziziyah, the first Spark by Hilton property in the Middle East and Africa. The 329-room hotel opens later in 2026.
SSICT News ·
Latest News
Saudi Airlines Launches Spirit of Saudi Arabia Tourism Aircraft
Saudi Arabian Airlines and the Saudi Tourism Authority have unveiled the Spirit of Saudi Arabia, a specially branded Boeing 787-9 aircraft designed to promote the Kingdom as a world tourism destination. The aircraft will operate on international routes to over 100 destinations across four continents.
14 Million Riyadh Season Visitors Confirm its Leading Entertainment Status
Riyadh Season attracts 14 million visitors, confirming its status as a leading global entertainment destination. The season’s diverse events and experiences contribute to Saudi Arabia’s growing entertainment sector.
Saudi Airlines Tourism Boom: 27 Million Visitors in 2025
Saudi Airlines and the Saudi Tourism Authority’s partnership resulted in 27 million tourists in 2025. The “Spirit of Saudi Arabia” campaign aims to boost tourism and support Vision 2030.
Hilton Garden Inn Riyadh and Hampton by Hilton Olaya Announced
Hilton announces partnership with Saleh Abdulaziz Al Rajhi & Partners to open Hilton Garden Inn Riyadh Olaya and Hampton by Hilton Riyadh Olaya. The two midscale hotels will strengthen Hilton’s presence in Saudi Arabia’s capital, supporting Vision 2030 goals.