{"id":11792,"date":"2019-08-06T06:05:12","date_gmt":"2019-08-06T03:05:12","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=11792"},"modified":"2026-03-27T18:26:35","modified_gmt":"2026-03-27T15:26:35","slug":"new-data-reveals-the-trends-transforming-it","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/new-data-reveals-the-trends-transforming-it\/","title":{"rendered":"New Data Reveals the Trends Transforming IT"},"content":{"rendered":"<p>By Shannon Duffy, Vice President \u2013 Marketing, Salesforce Pardot<\/p>\n<p>With so much on their plates every day, IT leaders may not have the opportunity to take a step back and examine the broader trends that are impacting \u2014 even transforming \u2014 their organizations, either now or in the future. We decided to do the work for you by surveying over 100 IT executives at enterprises worldwide about their prioritization, preparedness, and skill levels around 10 key IT initiatives, as well as their forward-looking views on the topics.<\/p>\n<p>&nbsp;<\/p>\n<p>You can read all the findings in the full\u00a0<a href=\"https:\/\/www.salesforce.com\/form\/platform\/enterprise-technology-trends\/?d=7010M000001yv8PQAQ&amp;nc=7010M000001yv8UQAQ\">Enterprise Technology Trends report<\/a>\u00a0at your leisure. Here\u2019s what stood out to me when I read through the pages.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Customer experience is job number one<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Readers of a certain age will recall when IT was a solidly back-office function, with clear and persistent partitions between customer-facing matters and technical capabilities that made the business run. Those days are decidedly over. Today, IT leaders rank the customer experience as their top priority, and 77% of them are increasing customer experience investments.<\/p>\n<p>&nbsp;<\/p>\n<p>When it comes to which initiatives are most important, IT leaders are particularly focused on system and data integration. Integration\u2019s prioritization reflects a conundrum:\u00a0<a href=\"https:\/\/www.salesforce.com\/form\/conf\/connected-experience-research\/?d=7010M000001yv8PQAQ&amp;nc=7010M000001yv8UQAQ\">customers expect connected experiences<\/a>\u00a0in which their information is known and quickly accessed across touchpoints, but the average enterprise uses\u00a0<a href=\"https:\/\/www.mulesoft.com\/lp\/reports\/connectivity-benchmark?utm_source=Salesforce&amp;utm_medium=blog\">900 disparate applications<\/a>, only 29% of which are integrated.<\/p>\n<p>&nbsp;<\/p>\n<p>Just as important is security and identity technology, which ties for IT\u2019s most important customer experience initiative. This is perhaps unsurprising, given that 95% of IT leaders have increased security investments due to public concerns over data privacy.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>A related topic \u2014 the employee experience \u2014 is also getting significant attention from IT; 54% of IT leaders are prioritizing it, given that just 21% believe their current technology maximizes employee engagement.<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>IT is struggling to catch up to mobile-first expectations<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>The mobile-first mindset is firmly entrenched in customers and employees alike.\u00a0<a href=\"https:\/\/www.salesforce.com\/form\/pdf\/state-of-the-connected-customer-2nd-edition\/?d=7010M000001yv8PQAQ&amp;nc=7010M000001yv8UQAQ\">One study\u00a0<\/a>found that 63% of the workforce uses their mobile devices for work as much as they do for personal tasks. But, as Gartner\u00a0<a href=\"https:\/\/prwire.com.au\/pr\/70733\/gartner-survey-reveals-the-number-of-enterprise-mobile-apps-is-not-accelerating?utm_source=Salesforce&amp;utm_medium=blog\">recently noted<\/a>, the mobile app development has been plagued by a lack of resources \u2014 notably worker hours and skill sets.<\/p>\n<p>&nbsp;<\/p>\n<p>A whopping 99% of IT leaders believe businesses must be mobile-enabled to thrive in the future. At the same time, 74% believe a lack of mobile access to apps, data, and content will slow business productivity \u2014 perhaps because only 29% of them have advanced mobile development skills on staff.<\/p>\n<p>&nbsp;<\/p>\n<p>One method of reducing the complexity of mobile app development and bridging demand with supply \u2014 standardization \u2013 may be the savior. Sixty-nine percent of IT leaders expect nearly all mobile apps to be built on a common set of frameworks and standards by 2025.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Skill gaps are persistent<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/blog\/2016\/08\/how-top-it-teams-are-bridging-the-skills-gap.html\">For years<\/a>, IT organizations have contended with waning gaps between the skills they need for innovation and what their staff can bring to the table. As technology has evolved at breakneck speed and in-demand skills have shifted, the situation has become even more dire.<\/p>\n<p>&nbsp;<\/p>\n<p>Developer skill gaps are particularly relevant, given that project backlogs are now business as usual for all too many teams. But as the role moves past its back-office origins, \u201csoft\u201d skills are also top-of-mind in IT. In fact, 93% of IT leaders view business acumen as an important skill for technical staff.<\/p>\n<p>&nbsp;<\/p>\n<p>IT staff aren\u2019t to blame for their skill gaps. Technology, customer expectations, and business priorities are moving so fast, and their workloads are so great, and so the\u00a0<a href=\"https:\/\/www.salesforce.com\/form\/conf\/workforce-research\/?d=7010M000001yv8PQAQ\">majority of hiring managers<\/a>\u00a0now view their companies as\u2019 responsible for empowering them with the skills they need.\u00a0<a href=\"https:\/\/trailhead.salesforce.com\/\">New learning platforms<\/a>\u00a0provide one resource, as do low code or no code development tools that can offload simple projects to business partners and free up developers to work on more strategic projects.\u00a0<a href=\"https:\/\/www.salesforce.com\/blog\/2018\/03\/citizen-development-anna-rodriguez.html\/?d=7010M000001yv8PQAQ&amp;nc=7010M000001yv8UQAQ\">Another study<\/a>\u00a0found 74% of IT leaders planning to increase their use of this approach known as \u201ccitizen development.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p><strong>AI and Blockchain are nascent, but their outlook is bright<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>IT is caught between the competing demands of \u201ckeeping the lights on\u201d and advancing the innovation their companies need to compete. As a crop of new technologies\u00a0<a href=\"https:\/\/www.salesforce.com\/research\/business-innovation\/?d=7010M000001yv8PQAQ&amp;nc=7010M000001yv8UQAQ\">transform customer expectations<\/a>, the pressure is on for It to IT leaders to lean into the latter, but the challenges are formidable.<\/p>\n<p>&nbsp;<\/p>\n<p>Take artificial intelligence (AI), for instance. Forty-two percent of enterprise IT organizations are already using AI, and 69% \u2014 regardless of whether they\u2019re using it or not \u2014 say it\u2019s transforming their business. Yet despite general recognition of AI\u2019s impact on everything from customer engagement to security, a mere 7% of IT leaders have a completely defined AI strategy. Unsurprisingly, insufficient technical skills top the list of roadblocks for AI implementation, with competing priorities coming in second.<\/p>\n<p>&nbsp;<\/p>\n<p>Another emerging technology held in high esteem by IT leaders, but which they feel ill-equipped to embrace, is blockchain. Just 4% of IT leaders have a completely defined blockchain strategy, and 6% have advanced skills on staff. But over one-fifth (22%) of IT leaders have already identified a blockchain use case, and half of them expect to invest more in the technology within the near future, signaling a turning point on the horizon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Shannon Duffy, Vice President \u2013 Marketing, Salesforce Pardot With so much on their plates every day, IT leaders may not have the opportunity to take a step back and examine the broader trends that are impacting \u2014 even transforming \u2014 their organizations, either now or in the future. We decided to do the work [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":11793,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"1","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":0,"_extra_hide_author_box":"1","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[446],"tags":[],"class_list":["post-11792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-computers","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IT trends - New Data Reveals the Transforming Shift | | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"IT trends: new data reveals the priorities and preparedness transforming organizations. 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