{"id":13422,"date":"2020-04-02T18:02:43","date_gmt":"2020-04-02T15:02:43","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=13422"},"modified":"2026-03-27T19:02:51","modified_gmt":"2026-03-27T16:02:51","slug":"33-of-parents-in-saudi-arabia-worry-about-harmful-online-content-proving-the-importance-of-reliable-parental-control-software","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/33-of-parents-in-saudi-arabia-worry-about-harmful-online-content-proving-the-importance-of-reliable-parental-control-software\/","title":{"rendered":"33% of parents in Saudi Arabia worry about harmful online content, proving the importance of reliable parental control software"},"content":{"rendered":"

According to\u00a0<\/strong>Kaspersky\u2019s Family Report<\/strong><\/a>,<\/strong>\u00a0more than a third (33%) of parents in saudi Arabia with a child aged between seven and 12 consider harmful (violent or sexual) content as the most important risk facing their children while they are online. Harmful content <\/strong>can be found everywhere on the internet, even in-app advertising, where the producer of such materials can profit from applications.<\/strong> Kaspersky Safe Kids for Windows recently received the <\/strong>2019 AV-Comparatives Approved Parental Control Award<\/strong><\/a> and helps keep children shielded from inappropriate content. <\/strong><\/p>\n

Not everything on the\u00a0internet<\/a>\u00a0is suitable for younger audiences, and the amount of harmful content online is increasing rapidly<\/a>. To minimize the risks of their kids stumbling on inappropriate content, more than a quarter of parents (29%) try to regulate the time children spend online. More than half (60%) feel that they need to control or oversee their kids\u2019 online browsing and internet usage.<\/p>\n

Children may access such content by accident, and parental control software can minimize the risks of encountering harmful content while online.<\/p>\n

However, it is also the case that each parental control solution performs differently and it is not an easy task for parents to choose the right one for them. To find the best tool to protect kids using the internet, every year AV-Comparatives carries out certification tests for various parental control software vendors. To be certified, an analyzed product must block at least 98% of pornographic websites, have no more than a few false alarms on child-friendly websites, and have no severe unresolved bugs (or design flaws) discovered during the review.<\/p>\n

As the recent test results show, Kaspersky is the only vendor among six participants to receive certification from AV-Comparatives.<\/p>\n

Kaspersky Safe Kids has gained a competitive advantage over other participating vendors due to its improved content filtering technology. The technology combines several approaches that enable a high level of recognition of inappropriate content: it includes both heuristic approaches and machine learning (ML). Heuristic approaches are used when it is necessary to analyze the HTML code of a website (tables, headings, paragraphs, etc.). While with the help of machine learning, the filtering technology is enriched by the most precise heuristics.<\/p>\n

\u201cOver the last few years, we have added several new languages, including Arabian, to our filtering component. We have also worked on identifying specific content, which is sometimes difficult to recognize within each of the categories presented in the product. We try to catch new trends around inappropriate content on a daily basis in order to make our product better. By doing so, we are helping parents to properly educate their children and ensure they are not harmed as they grow up. All of these improvements are aimed at enhancing the safety of children while they surf the internet,\u201d comments Konstantin Ignatiev, Head of Content Analysis & Research, at Kaspersky.<\/p>\n

To explore the AV-Comparatives Parental Control Review 2019 result in full, please visit the link<\/a>. More information about Kaspersky Safe Kids and its features is available here.<\/a><\/p>\n

Choosing the right parental control app\u00a0for parents isn’t a simple task, and it\u2019s even more difficult to explain to children why such software is necessary. Kaspersky recommends taking the following steps:<\/p>\n