{"id":21215,"date":"2021-03-07T15:00:00","date_gmt":"2021-03-07T12:00:00","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=21215"},"modified":"2026-03-27T20:40:10","modified_gmt":"2026-03-27T17:40:10","slug":"samaco-automotive-announces-the-arrival-of-the-new-audi-q5-with-its-new-design","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/samaco-automotive-announces-the-arrival-of-the-new-audi-q5-with-its-new-design\/","title":{"rendered":"SAMACO Automotive announces the arrival of the new Audi Q5 with its new design"},"content":{"rendered":"\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link\" href=\"https:\/\/saudishopper.com.sa\/ar\/?p=37587\" target=\"_blank\" rel=\"noreferrer noopener\">\u0639\u0631\u0628\u064a<\/a><\/div>\n<\/div>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Sharper design with an even stronger Q identity<\/strong><\/li><li><strong>Rear light cluster featuring new digital OLED technology<\/strong><\/li><li><strong>New MMI touch-sensitive controls<\/strong><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>SAMACO Automotive Company, the exclusive distributer of Audi in Saudi Arabia, announced the arrival of t<\/strong><strong>he new Audi Q5 to its showrooms. One of the bestselling SUVs in the premium mid-size segment on European markets for years has now been made even better and even more attractive. The optimized Q5 combines a sporty character with excellent everyday usability and comes with a wide array of infotainment and assistance options. The sharpened exterior design of this highly successful model emphasizes the Q identity and boasts a rear light cluster featuring digital OLED technology for the first time worldwide.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commenting on the occasion, Neil Lines, General Manager of the Audi brand at SAMACO Automotive, said: \u201cThe Audi Q5 is one of the most important models offered by Audi in KSA, as it is a luxurious medium-sized utility vehicle, and it is one of the most sought-after categories in the Saudi market. We are excited to welcome the new Audi Q5 \u2013 a model which is characterized by modern technologies, luxury and powerful performance.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-1024x1024.jpg\" alt=\"SAMACO AUTOMOTIVE ANNOUNCES THE ARRIVAL OF THE NEW AUDI Q5 WITH ITS NEW DESIGN 4\" class=\"wp-image-21217\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-1024x1024.jpg 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-300x300.jpg 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-150x150.jpg 150w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-768x768.jpg 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4-440x440.jpg 440w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-4.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The exterior design: Audi Q design language now even more distinctive<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The strong Q identity characterizes the exterior of the Audi Q5 with its expression of power, robustness and safety. In executing the exterior update, Audi designers further emphasized this look and feel with a series of distinctive details. The octagonal Singleframe is now shallower and appears wider than before. The side air intakes have grown in height and are now structured by trapezoidal insets. The upper section of the LED headlamps features a new signature for the daytime running lights. Viewed from the side, the Q5 now has lighter look with greater ground clearance thanks to the redesigned sill insert.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At the rear end is a new trim element between the light clusters and a new diffusor insert with a horizontal fin. There are two optional design lines. The advanced line comes with chromed vertical ribs in the Singleframe, along with under-ride guards beneath the front and rear bumpers in silver instead of black. The S line comprises a sporty honeycomb in the Singleframe and a chrome strip framing the rear diffusor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Two of the twelve available paint colors are new \u2013 district green and ultra blue. The black trim package is available as an option.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-1024x1024.jpg\" alt=\"SAMACO AUTOMOTIVE ANNOUNCES THE ARRIVAL OF THE NEW AUDI Q5 WITH ITS NEW DESIGN 2\" class=\"wp-image-21219\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-1024x1024.jpg 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-300x300.jpg 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-150x150.jpg 150w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-768x768.jpg 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2-440x440.jpg 440w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-2.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The interior design: a light touch and first-class quality<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The horizontal emphasis of the interior design conveys a feeling of expanse and lightness. The sculptural, elegant sweep of the trim inlay separates the lower and upper sections of the dashboard, with the focal point formed by the new freestanding MMI touch display with acoustic feedback. The previous rotary\/push control on the center-tunnel console is absent, its place now occupied by a storage cubby.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Q5 customers can also choose from three interior finishes: base, design selection and S line, which can be combined as desired with the exterior trim packages. The design selection interior comes with the contour\/ambient light package, which incorporates an array of lighting effects that perfectly enhance Audi\u2019s characteristic workmanship.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-1024x1024.jpg\" alt=\"SAMACO AUTOMOTIVE ANNOUNCES THE ARRIVAL OF THE NEW AUDI Q5 WITH ITS NEW DESIGN 3\" class=\"wp-image-21218\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-1024x1024.jpg 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-300x300.jpg 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-150x150.jpg 150w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-768x768.jpg 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3-440x440.jpg 440w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-3.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>World first: digital OLED technology in the rear lights of the Audi Q5<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Next-generation OLED lighting technology is available for the first time ever in the modified Q5. OLEDs are extremely efficient organic light-emitting diodes that generate a homogenous light surface. The optional OLED rear light is split into three tiles of six segments each, which enables Audi designers and developers to create different light designs and signatures from a single item of hardware.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIn addition to perfect contrast, the benefits of digital OLED are a high level of homogeneity and minimal gap between the segments,\u201d explains Stephan Berlitz, head of development, light innovation at Audi. \u201cLooking to the future, digital OLED is therefore the perfect technology for executing personalized light design with a high degree of precision and extensive variability. This technology offers all sorts of opportunities for further development.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When ordering their Q5, customers can choose from three rear-light signatures, whereby each signature has its own specific designs for coming and leaving home. On switching the Audi drive select mode to \u201cdynamic\u201d, the lights change to yet another signature. The OLED rear-light cluster is also equipped with proximity detection: If a road user approaches a stationary Q5 from the rear to within less than two meters, all the OLED segments light up. When the Q5 starts to move, it returns to the original light signature. The full spectrum of the OLED rear lights is rounded off by dynamic turn indicators. The basic equipment for the Q5 is now LED headlamps, with matrix LED headlamps available as an option. Their intelligent, adaptable high beam offers greater safety and convenience without dazzling other road users.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"770\" height=\"772\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5.jpg\" alt=\"SAMACO AUTOMOTIVE ANNOUNCES THE ARRIVAL OF THE NEW AUDI Q5 WITH ITS NEW DESIGN 5\" class=\"wp-image-21216\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5.jpg 770w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5-300x300.jpg 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5-150x150.jpg 150w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5-768x770.jpg 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/03\/SAMACO-AUTOMOTIVE-ANNOUNCES-THE-ARRIVAL-OF-THE-NEW-AUDI-Q5-WITH-ITS-NEW-DESIGN-5-440x440.jpg 440w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Spacious and variable: dimensions and interior space<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At 4.68 meters, the redesigned Audi Q5 is now 19 millimeters longer \u2013 due primarily to its larger bumpers. Its width (excl. mirrors) of 1.89 meters and height of 1.66 meters remain unchanged. The long wheelbase of 2.82 meters facilitates spacious interior proportions. Audi\u2019s sliding rear bench plus with adjustable backrests is available as an option and enables a luggage space of 580 to 1,580 liters&nbsp;&nbsp;is possible. With the normal rear bench, the luggage space measures 520 to 1,520 liters. A variable folding floor mat comes as standard, with a power tailgate available as an option. Thanks to its intelligent material mix, the Q5 has one of the lightest bodyshells in the segment, while the cd figure of 0.30 is among the best-in-class. Refined aero-acoustics make for an exceptionally quiet interior.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Control, infotainment: first-class connectivity<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Behind the new control setup in the updated Audi Q5 is a new main unit \u2013 the third-generation Modular Infotainment Platform (MIB 3), which offers ten times the computing power of its predecessor, the MIB 2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its basis is a conventional dashboard with a centrally positioned driver information system. The top of the range is the Audi virtual cockpit plus \u2013 a high-resolution 12.3-inch digital display with three different graphic layouts. The driver controls the displays via the multifunction steering wheel. A head-up display is also available as an option.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The central 10.1-inch MMI touch display is standard equipment in the Q5. Its menu structure with flat hierarchies makes it extremely easy to use, and is searchable using free text. The driver has the choice of entering characters and letters manually or via voice control, which understands a vast array of everyday terms.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A wide assortment of personal settings \u2013 from frequently used navigation destinations to seating position to preferred air-conditioning levels \u2013 can be saved in six user profiles.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Driveline: powerful performance, low emissions<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The upgraded premium SUV comes to market in our region as the Audi Q5 45 TFSI quattro. Its mild hybrid system (MHEV) contributes to the low fuel consumption. A belt-driven starter\/generator (BSG) supplies the 12-volt vehicle electrical system, which incorporates a compact lithium-ion battery. The BSG recuperates braking energy and stores it in the battery. The MHEV system enables the Audi Q5 to coast with the engine off, and allows for start-stop mode at speeds below 22 km\/h (13.7 mph). Overall, this results in a fuel-efficiency improvement of approx. 0.3 liters per 100 kilometers.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A seven-speed S tronic sends the engine power to the quattro all-wheel drive with ultra-technology, which also contributes to efficiency. In normal operation, it sends all the power to the front wheels. If all-wheel drive becomes necessary e.g. in slippery conditions or during dynamic driving, two clutches connect the rear wheels to the driveline in fractions of a second \u2013 in many situations, this happens predictively. In terms of traction and performance, the system leaves nothing to be desired.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The running gear: even more comfort and agility<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Both sporty and comfortable \u2013 the well-balanced running gear is a great strength of the Audi Q5. The multilink suspension front and rear are exceptionally lightweight, thus improving not only handling, but also efficiency. Available as an option for the Q5 is Audi\u2019s dynamic steering, which varies its ratio by up to 100 percent in accordance with speed and steering angle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Q5 customers can choose from four setup options. The sports suspension offers an alternative to the standard suspension. The standard suspension with steel springs is also available with damper control and delivers a broad spread between comfortable and dynamic. As well as damper control, the adaptive air suspension can also vary the ground clearance of the bodyshell in five stages, which makes it an exceptionally good match for the Q5.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Audi drive select handling system, which influences the characteristics of several technical components, is part of the standard equipment package. The driver can choose from up to seven profiles, including off-road and all-road (with air suspension). The hill descent assistant provides support on steep inclines. The Audi Q5 advanced line and S line come with 18-inch wheels as standard, while Audi and Audi Sport also offer further 19, 20 and 21-inch wheel designs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Driver assistance systems: Vorsprung in safety and comfort<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The updated Q5 also comes with a comprehensive set of assistance systems. The optional turn assist, collision avoidance assist and exit warning systems also contribute to overall safety. Adaptive cruise assist can largely relieve the driver of accelerating, braking and lane-keeping maneuvers for long periods, while predictive efficiency assist supports an anticipatory driving style and lowers fuel consumption. Audi Side assist and pre sense rear are standard in our region.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sharper design with an even stronger Q identity Rear light cluster featuring new digital OLED technology New MMI touch-sensitive controls SAMACO Automotive Company, the exclusive distributer of Audi in Saudi Arabia, announced the arrival of the new Audi Q5 to its showrooms. One of the bestselling SUVs in the premium mid-size segment on European markets [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":21220,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":26,"_extra_hide_author_box":"","_extra_featured_post":"0","_partner_post_id":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-21215","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automotive","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>new Audi Q5 - Sharper design | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"Discover the new Audi Q5 at SAMACO Automotive in Saudi Arabia\u2014sharper design, OLED rear lights, and touch MMI controls. 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