{"id":26645,"date":"2021-07-26T11:00:00","date_gmt":"2021-07-26T08:00:00","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=26645"},"modified":"2026-03-27T22:54:28","modified_gmt":"2026-03-27T19:54:28","slug":"help-ag-launches-managed-advanced-web-application-firewall-service","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/help-ag-launches-managed-advanced-web-application-firewall-service\/","title":{"rendered":"Help AG Launches Managed Advanced Web Application Firewall Service"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Dubai, United Arab Emirates, July 26<sup>th<\/sup>, 2021<\/strong>:&nbsp;Help AG, the cybersecurity arm of Etisalat Digital and the region\u2019s trusted security advisor, has launched a fully cloud-delivered Managed Advanced Web Application Firewall (AWAF) service that proactively improves the security posture for organisations relying on web-based applications.<a><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The service is in line with Help AG\u2019s service centric evolution that offers customers uninterrupted access to leading cybersecurity technologies powered from in-country platforms with round-the-clock access to cybersecurity talent on a pay-as-you-go model. Using cutting-edge Web Application Firewall technology, it protects customers\u2019 web-hosted applications from attacks, which target known and unknown exploits, without interrupting legitimate traffic.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commenting on the launch,&nbsp;<strong>Stephan Berner, Chief Executive Officer at Help AG,<\/strong>&nbsp;said: \u201cIn today\u2019s digital age, enterprises rely heavily on web applications to perform their day-to-day business functions. With more and more applications moving to the cloud, customers are increasingly exposed to sophisticated attacks wherein hackers take advantage of attack vectors that bypass traditional network and host-based security technologies. Help AG\u2019s Managed Advanced Web Application Firewall service enhances customers\u2019 cybersecurity posture and offers them industry-leading protection and an assurance of uninterrupted web-hosted business applications.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Berner added: \u201cIn-house security teams often struggle to keep pace with the organisation\u2019s digital transformation mandates. They require the help of industry leading cybersecurity expertise to build application layer security measures to protect web applications as well as the underlying servers and databases that support them. The service provides them with round-the-clock proactive defense, support and management, no matter where the end user is located.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By the virtue of being purely cloud-operated, customers benefit from a deployment agnostic service, which can seamlessly integrate with any application or web server hosted anywhere in the UAE, regardless of whether the end customer\u2019s web server is deployed in their own premises, at a private data center or hosted in the public cloud. Based on the simple design architecture of point and redirect, the customer\u2019s web application traffic is forwarded through route injection on the DNS towards Help AG\u2019s Managed Advanced WAF service module, to examine and filter the inbound traffic and enforce the rule sets based on the customized policies.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to the unimpeded real-time access to Help AG\u2019s own in-country CSOC\u2019s cybersecurity expertise for recommendations, reporting and management, by the simple subscription to our services, customers can also avail the benefits of advanced underlying technology infrastructure where redundancy is planned at each level to ensure committed service availability while protecting their digital assets 24&#215;7.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">-Ends-<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About Help AG<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a><\/a>Help AG is the cybersecurity arm of Etisalat Digital and provides leading enterprise businesses and governments across the Middle East with strategic consultancy combined with tailored information security solutions and services that address their diverse requirements, enabling them to evolve securely with a competitive edge. Present in the Middle East since 2004, Help AG was strategically acquired by Etisalat in 2020, hence creating a cybersecurity and digital transformation powerhouse in the region.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dubai, United Arab Emirates, July 26th, 2021:&nbsp;Help AG, the cybersecurity arm of Etisalat Digital and the region\u2019s trusted security advisor, has launched a fully cloud-delivered Managed Advanced Web Application Firewall (AWAF) service that proactively improves the security posture for organisations relying on web-based applications. The service is in line with Help AG\u2019s service centric evolution [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":22892,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":439,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[439],"tags":[],"class_list":["post-26645","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cybersecurity","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is 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