{"id":30693,"date":"2021-12-20T13:12:25","date_gmt":"2021-12-20T10:12:25","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=30693"},"modified":"2026-03-28T00:01:33","modified_gmt":"2026-03-27T21:01:33","slug":"value-fashion-brand-twenty4-launches-new-outlet-in-dammam-brings-new-styles-to-one-of-the-kingdoms-fast-growing-cities","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/value-fashion-brand-twenty4-launches-new-outlet-in-dammam-brings-new-styles-to-one-of-the-kingdoms-fast-growing-cities\/","title":{"rendered":"Value fashion brand Twenty4 launches new outlet in Dammam, brings new styles to one of the Kingdom\u2019s fast-growing cities"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em><u>Twenty4, a leading value fashion brand in the Middle East, has announced the launch of a new outlet in Dammam, hoping to acquaint the city with the latest styles in fast fashion and staying true to its promise of increasing accessibility to its customers.&nbsp;<\/u><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>December 20<sup>th<\/sup>, Riyadh, Saudi Arabia:<\/strong>&nbsp;Twenty4, a leading value fashion brand in the GCC region, has launched a new retail store in, Dammam, the capital of the Eastern province. Inaugurated on 16th December, the latest store is expected to cater to the local population with the latest styles, unmatched quality, and affordable prices.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Twenty4 has crafted a niche for itself at the intersection of contemporary fast fashion and value-based pricing. The brand has recently launched its Winter collections, which strike the right balance between the functionality of warmth and the aesthetics of Winter colours. The seasonal collections were preceded by the brand\u2019s biggest-ever Eid al-Adha launches, which epitomized the Middle East\u2019s ethnic verve.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commenting on the latest store launch,&nbsp;Mushtaq Jaffar, KSA Brand Head&nbsp;of Twenty4, said: \u201cValue fashion is all about listening to what customers want and meeting their requirements. Increasing our accessibility in Dammam was born out of this customer-centric approach. The new store will bring happiness to local customers, offering something special for everyone in the family.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"550\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644-1024x550.webp\" alt=\"IMG-20211216-WA0052_ssict_1200_644\" class=\"wp-image-30694\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644-1024x550.webp 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644-300x161.webp 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644-768x412.webp 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644-1080x580.webp 1080w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2021\/12\/IMG-20211216-WA0052_ssict_1200_644.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The Kingdom\u2019s sixth-most populous city Dammam has witnessed significant growth in recent years as part of its economic diversification into non-oil sectors, including fashion retail. The evolving demographics, particularly the increasing youth population, represent the need for stylistic choices and value-based products. The timely entry of Twenty4 complements this need.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cAffordability and availability continue to be our foremost priorities as we start our journey in 2022. We have special offers and new collections lined up to delight our customers. As styles evolve and expectations change, our promise of delivering the highest quality at an affordable price will remain the same,\u201d added&nbsp;Mushtaq Jaffar, KSA Brand Head&nbsp;of Twenty4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The new store in Dammam adds to more than 40 Twenty4 outlets in the GCC region and 34 in Saudi alone.&nbsp;For more information and to browse through Twenty4\u2019s latest selections, please click&nbsp;<a href=\"https:\/\/twenty4fashion.com\/en\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twenty4, a leading value fashion brand in the Middle East, has announced the launch of a new outlet in Dammam, hoping to acquaint the city with the latest styles in fast fashion and staying true to its promise of increasing accessibility to its customers.&nbsp; December 20th, Riyadh, Saudi Arabia:&nbsp;Twenty4, a leading value fashion brand in [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":30695,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"1","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":24,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-30693","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized 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