{"id":31658,"date":"2022-02-06T18:35:38","date_gmt":"2022-02-06T15:35:38","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=31658"},"modified":"2026-03-28T00:18:53","modified_gmt":"2026-03-27T21:18:53","slug":"aquafina-raises-the-awareness-of-recycling-efforts-in-saudi-arabia-at-formula-e-2022-diriyah","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/aquafina-raises-the-awareness-of-recycling-efforts-in-saudi-arabia-at-formula-e-2022-diriyah\/","title":{"rendered":"Aquafina raises the awareness of recycling efforts in Saudi Arabia at\u00a0Formula E 2022 Diriyah"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>RIYADH, Saudi Arabia: February 6, 2022<\/strong>&nbsp;&#8211; Aquafina, PepsiCo\u2019s brand of purified bottled water and the proud hydration partner of the ABB FIA Formula E Championship in Diriyah, Saudi Arabia, made this season the largest edition of Formula E to be free of plastic waste. The event -which was organized on 28-29 January 2022- delivered high-intensity electric car racing, and a turbo-charged drive to recycle plastic used at the event in partnership with Naqaa Solutions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Thousands of attendees enjoyed Saudi Arabia\u2019s Formula E race;\u00a0\u00a0as the official hydration partner, Aquafina provided hydration solutions at the event and installed several recycling stations to educate and encourage visitors to recycle. While Aquafina\u2019s sustainable partner, Naqaa Solutions managed the sorting, recovery, and recycling of collected material.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Elie Fayad, President of Al-Jomaih Bottling Consumer Division\u00a0stated, \u201cWe have been the hydration partner of Formula-E over the past few years and remain committed to supporting the evolving sporting and entertainment scene in the Kingdom. Supporting plastic waste-free events is key for us across all of our key activities in Saudi Arabia. We are here because we believe in Saudi Arabia. Not only as a business destination but in its people and future potential, as it undergoes rapid economic &amp; social change as part of Vision 2030. In ABP, we consider ourselves as part of Vision 2030, to safeguard the environment by increasing the efficiency of waste management and establishing comprehensive recycling projects\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"724\" height=\"1024\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-724x1024.webp\" alt=\"Aquafina x Formula E_infographic_ssict_1200_1697\" class=\"wp-image-31659\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-724x1024.webp 724w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-212x300.webp 212w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-768x1086.webp 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-1086x1536.webp 1086w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697-1080x1527.webp 1080w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Aquafina-x-Formula-E_infographic_ssict_1200_1697.webp 1200w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cFormula E 2022 Diriyah is all about our impact on the environment, making it an excellent opportunity for PepsiCo, through ifs Aquafina brand, to showcase our commitment to building a circular economy in the Kingdom. We remain committed with our partners to support the Kingdom\u2019s Vision 2030 and the recently announced Saudi Green Initiative,\u201d said Karim Khedr, Vice President and GM Beverages for Saudi Arabia from PepsiCo. He added: \u201cAt PepsiCo, we believe that there is an opportunity to change how the world produces, distributes, consumes, and disposes of foods and beverages in order to tackle the shared challenges we face. Creating a world where plastics need never become waste requires a shift from a linear to a circular economy approach. Our approach is based on three interconnected strategies: reducing the amount of plastic used, recycling more plastic to support a circular economy,\u202fand reinventing plastic packaging.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of PepsiCo\u2019s pep+ (Pepsico Positive) end to end transformation strategy, the company is also committed to designing 100% of packaging to be recyclable, compostable, or biodegradable; increasing recycled content in its plastics packaging to 25%; and investing so that recycling rates are increased in key markets all by 2025.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PepsiCo has led the way in pioneering sound environmental practices through its Aquafina brand and continues to improve its rigorous 7-step purification process as well as its approach in the design and construction of bottles and packaging.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RIYADH, Saudi Arabia: February 6, 2022&nbsp;&#8211; Aquafina, PepsiCo\u2019s brand of purified bottled water and the proud hydration partner of the ABB FIA Formula E Championship in Diriyah, Saudi Arabia, made this season the largest edition of Formula E to be free of plastic waste. The event -which was organized on 28-29 January 2022- delivered high-intensity [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":31660,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":27,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[26,27],"tags":[],"class_list":["post-31658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automotive","category-gaming","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aquafina Formula E 2022 - Recycling Awareness in Saudi | | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"Aquafina Formula E 2022 raised recycling awareness in Saudi Arabia, turning event plastic waste into recycled materials with Naqaa Solutions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saudishopper.com.sa\/en\/aquafina-raises-the-awareness-of-recycling-efforts-in-saudi-arabia-at-formula-e-2022-diriyah\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aquafina Formula E 2022 - Recycling Awareness in Saudi | | Saudi Shopper\" \/>\n<meta property=\"og:description\" content=\"Aquafina Formula E 2022 raised recycling awareness in Saudi 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