{"id":32118,"date":"2022-02-28T13:59:58","date_gmt":"2022-02-28T10:59:58","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=32118"},"modified":"2026-03-28T00:26:44","modified_gmt":"2026-03-27T21:26:44","slug":"huaweis-bladeaau-pro-drives-new-5g-growth-for-du","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/","title":{"rendered":"Huawei&#8217;s BladeAAU Pro Drives New 5G Growth for du"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>[February 28, 2022]<\/strong> du, a leading mobile operator in the UAE, has successfully placed Huawei\u2019s next-generation BladeAAU Pro into commercial use. The new BladeAAU Pro provides an innovative and simplified solution for du\u2019s 5G commercial deployment by unlocking new possibilities of its 5G business development in innovative scenarios, spurring on du 5G business growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Operators must take the full advantages of incumbent 2G, 3G, and 4G sites to 5G rollout. But this comes with challenges such as finding antenna space, dealing with wind resistance, and ensuring that towers can bear the weight of equipment. In addition, at single-pole sites, 5G construction requires considerable reconstruction for original commercial network antennas. It brings more challenges if the pole is shared by two operators. By integrating both active and passive antenna units into a single box, BladeAAU Pro simplifies deployments for operators by supporting various bands in reduced antenna space.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BladeAAU Pro increases the height of 5G RF units to improve 5G coverage in du\u2019s commercial networks compared with other solutions and improves user experience. Test results indicating average user experience of Approx. 600Mbps. The integrated design simplifies site deployment by eliminating the need for extra adjustment, significantly shortening 5G construction time. BladeAAU Pro also reduces the space required for antenna installation, saving OPEX. Moreover, the multi-band support provides additional flexibility for du to sustain smooth spectrum evolution over the coming years.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[February 28, 2022] du, a leading mobile operator in the UAE, has successfully placed Huawei\u2019s next-generation BladeAAU Pro into commercial use. The new BladeAAU Pro provides an innovative and simplified solution for du\u2019s 5G commercial deployment by unlocking new possibilities of its 5G business development in innovative scenarios, spurring on du 5G business growth. Operators [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":32119,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":22,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[22],"tags":[],"class_list":["post-32118","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-telecom","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper\" \/>\n<meta property=\"og:description\" content=\"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/\" \/>\n<meta property=\"og:site_name\" content=\"Saudishopper\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/SaudiShopper\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/zamil\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-28T10:59:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-27T21:26:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1110\" \/>\n\t<meta property=\"og:image:height\" content=\"762\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Zamil Safwan\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@zsafwan\" \/>\n<meta name=\"twitter:site\" content=\"@ssict\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Zamil Safwan\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/\"},\"author\":{\"name\":\"Zamil Safwan\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#\\\/schema\\\/person\\\/8351552105da6d5a684fb7e010f12047\"},\"headline\":\"Huawei&#8217;s BladeAAU Pro Drives New 5G Growth for du\",\"datePublished\":\"2022-02-28T10:59:58+00:00\",\"dateModified\":\"2026-03-27T21:26:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/\"},\"wordCount\":240,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp\",\"articleSection\":[\"Telecommunications\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#respond\"]}],\"copyrightYear\":\"2022\",\"copyrightHolder\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/\",\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/\",\"name\":\"BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp\",\"datePublished\":\"2022-02-28T10:59:58+00:00\",\"dateModified\":\"2026-03-27T21:26:44+00:00\",\"description\":\"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#primaryimage\",\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp\",\"contentUrl\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp\",\"width\":1110,\"height\":762,\"caption\":\"Simplified BladeAAU Pro deployment for du to provide 2G, 3G, 4G, and 5G coverage_ssict_1110_762\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Huawei&#8217;s BladeAAU Pro Drives New 5G Growth for du\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/\",\"name\":\"Saudishopper\",\"description\":\"Saudi ICT Shopper News\",\"publisher\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#organization\",\"name\":\"Saudi ICT News\",\"alternateName\":\"Saudi ICT Shopper News\",\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/SSTrans.png\",\"contentUrl\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/wp-content\\\/uploads\\\/2020\\\/08\\\/SSTrans.png\",\"width\":423,\"height\":165,\"caption\":\"Saudi ICT News\"},\"image\":{\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/SaudiShopper\",\"https:\\\/\\\/x.com\\\/ssict\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/#\\\/schema\\\/person\\\/8351552105da6d5a684fb7e010f12047\",\"name\":\"Zamil Safwan\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g\",\"caption\":\"Zamil Safwan\"},\"description\":\"An experienced technologist with expertise spanning Digital Transformation, E-commerce, Start-ups, and Fintech. Zamil offers insightful analysis on the convergence of finance and technology in the evolving digital landscape.\",\"sameAs\":[\"https:\\\/\\\/zsafwan.net\",\"https:\\\/\\\/www.facebook.com\\\/zamil\",\"https:\\\/\\\/x.com\\\/@zsafwan\"],\"url\":\"https:\\\/\\\/saudishopper.com.sa\\\/en\\\/author\\\/zamil\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper","description":"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/","og_locale":"en_US","og_type":"article","og_title":"BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper","og_description":"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.","og_url":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/","og_site_name":"Saudishopper","article_publisher":"https:\/\/www.facebook.com\/SaudiShopper","article_author":"https:\/\/www.facebook.com\/zamil","article_published_time":"2022-02-28T10:59:58+00:00","article_modified_time":"2026-03-27T21:26:44+00:00","og_image":[{"width":1110,"height":762,"url":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp","type":"image\/webp"}],"author":"Zamil Safwan","twitter_card":"summary_large_image","twitter_creator":"@zsafwan","twitter_site":"@ssict","twitter_misc":{"Written by":"Zamil Safwan","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#article","isPartOf":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/"},"author":{"name":"Zamil Safwan","@id":"https:\/\/saudishopper.com.sa\/en\/#\/schema\/person\/8351552105da6d5a684fb7e010f12047"},"headline":"Huawei&#8217;s BladeAAU Pro Drives New 5G Growth for du","datePublished":"2022-02-28T10:59:58+00:00","dateModified":"2026-03-27T21:26:44+00:00","mainEntityOfPage":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/"},"wordCount":240,"commentCount":0,"publisher":{"@id":"https:\/\/saudishopper.com.sa\/en\/#organization"},"image":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#primaryimage"},"thumbnailUrl":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp","articleSection":["Telecommunications"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#respond"]}],"copyrightYear":"2022","copyrightHolder":{"@id":"https:\/\/saudishopper.com.sa\/en\/#organization"}},{"@type":"WebPage","@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/","url":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/","name":"BladeAAU Pro - du\u2019s New 5G Growth | Saudi Shopper","isPartOf":{"@id":"https:\/\/saudishopper.com.sa\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#primaryimage"},"image":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#primaryimage"},"thumbnailUrl":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp","datePublished":"2022-02-28T10:59:58+00:00","dateModified":"2026-03-27T21:26:44+00:00","description":"BladeAAU Pro helps du launch 5G faster in the UAE. Discover how Huawei\u2019s next-gen solution boosts 5G business growth and deployment.","breadcrumb":{"@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#primaryimage","url":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp","contentUrl":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2022\/02\/Simplified-BladeAAU-Pro-deployment-for-du-to-provide-2G-3G-4G-and-5G-coverage_ssict_1110_762.webp","width":1110,"height":762,"caption":"Simplified BladeAAU Pro deployment for du to provide 2G, 3G, 4G, and 5G coverage_ssict_1110_762"},{"@type":"BreadcrumbList","@id":"https:\/\/saudishopper.com.sa\/en\/huaweis-bladeaau-pro-drives-new-5g-growth-for-du\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/saudishopper.com.sa\/en\/"},{"@type":"ListItem","position":2,"name":"Huawei&#8217;s BladeAAU Pro Drives New 5G Growth for du"}]},{"@type":"WebSite","@id":"https:\/\/saudishopper.com.sa\/en\/#website","url":"https:\/\/saudishopper.com.sa\/en\/","name":"Saudishopper","description":"Saudi ICT Shopper News","publisher":{"@id":"https:\/\/saudishopper.com.sa\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/saudishopper.com.sa\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/saudishopper.com.sa\/en\/#organization","name":"Saudi ICT News","alternateName":"Saudi ICT Shopper News","url":"https:\/\/saudishopper.com.sa\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/saudishopper.com.sa\/en\/#\/schema\/logo\/image\/","url":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2020\/08\/SSTrans.png","contentUrl":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2020\/08\/SSTrans.png","width":423,"height":165,"caption":"Saudi ICT News"},"image":{"@id":"https:\/\/saudishopper.com.sa\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/SaudiShopper","https:\/\/x.com\/ssict"]},{"@type":"Person","@id":"https:\/\/saudishopper.com.sa\/en\/#\/schema\/person\/8351552105da6d5a684fb7e010f12047","name":"Zamil Safwan","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a483a8920db50e1d6142462856d7925f4a9543091c79df709d1380ea7fbef8ec?s=96&d=https%3A%2F%2Fsaudishopper.com.sa%2Fen%2Fwp-content%2Fuploads%2F2020%2F12%2Fcropped-ss-icon--150x150.png&r=g","caption":"Zamil Safwan"},"description":"An experienced technologist with expertise spanning Digital Transformation, E-commerce, Start-ups, and Fintech. Zamil offers insightful analysis on the convergence of finance and technology in the evolving digital landscape.","sameAs":["https:\/\/zsafwan.net","https:\/\/www.facebook.com\/zamil","https:\/\/x.com\/@zsafwan"],"url":"https:\/\/saudishopper.com.sa\/en\/author\/zamil\/"}]}},"_links":{"self":[{"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/posts\/32118","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/comments?post=32118"}],"version-history":[{"count":1,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/posts\/32118\/revisions"}],"predecessor-version":[{"id":69772,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/posts\/32118\/revisions\/69772"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/media\/32119"}],"wp:attachment":[{"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/media?parent=32118"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/categories?post=32118"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/saudishopper.com.sa\/en\/wp-json\/wp\/v2\/tags?post=32118"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}