{"id":38694,"date":"2022-12-13T16:05:23","date_gmt":"2022-12-13T13:05:23","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=38694"},"modified":"2026-03-28T02:26:02","modified_gmt":"2026-03-27T23:26:02","slug":"amazon-hosts-brand-protection-workshop-with-zakat-tax-and-customs-authority-zatca-and-the-saudi-authority-for-intellectual-property-saip","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/amazon-hosts-brand-protection-workshop-with-zakat-tax-and-customs-authority-zatca-and-the-saudi-authority-for-intellectual-property-saip\/","title":{"rendered":"Amazon hosts brand protection workshop with Zakat, Tax and Customs Authority (ZATCA) and the Saudi Authority for Intellectual Property (SAIP)<\/strong>"},"content":{"rendered":"\n

The workshop provided key insights into Amazon\u2019s advanced tools that protect brands and customers against counterfeit goods<\/em><\/p>\n\n\n\n

Saudi Arabia \u2014\u00a0December 13, 2022:<\/strong>\u00a0Amazon Saudi Arabia hosted a workshop with key government entities in the Kingdom, including the Zakat, Tax and Customs Authority (ZATCA) and the Saudi Authority for Intellectual Property (SAIP), on how Amazon protects brand copyrights, trademarks, and intellectual property to ensure a trustworthy shopping experience for Amazon\u2019s customers each and every day, in line with its relentless focus on customer obsession. The workshop presented key findings from Amazon\u2019s latest brand protection report, as well as its advanced brand protection technology and tools.\u00a0<\/p>\n\n\n\n

Ammar Alsulami, General Manager of Customs Operations ZATCA said:<\/strong> \u201cWe have an important role to play in Saudi Arabia\u2019s economic and social development in order to achieve the goals of the Kingdom\u2019s Vision 2030.  Amazon shares our commitment to relentless customer focus so we were pleased to participate in this informative workshop to ensure we can continue to strengthen this cooperation for the benefit and positive impact on customers.\u201d<\/p>\n\n\n\n

Amazon continues to showcase its commitment to bring world-class online retail expertise to Saudi Arabia \u2013 delighting customers while protecting them, and empowering sellers. This year, Amazon.sa signed a Memoranda of Understanding (MoUs) with the Ministry of Investment (MISA) and Monsha\u2019at, Saudi Arabia\u2019s General Authority for Small and Medium Enterprises, to enhance Amazon’s presence in Saudi Arabia, enabling tens of thousands of small- and medium-sized businesses to sell their products to millions of customers across the Kingdom, and assist scores of entrepreneurs to set up their logistics businesses. Amazon operates an extensive network of logistics and operations across Saudi Arabia, including its three Fulfillment centers in Riyadh and Jeddah, 11 delivery stations, two sorting centers and a network of 11 Delivery Service Partners across the Kingdom.  <\/p>\n\n\n\n

Hatem Samman, Head of Public Policy for Amazon Saudi Arabia, said:<\/strong> \u201cAmazon is committed to supporting sellers of all sizes, innovating and introducing new solutions to help them confidently grow their business and connect with millions of customers. We are pleased to showcase our efforts in this area to our key government partners and thank them for their ongoing support to ensure we are able to provide our customers with a safe and comfortable shopping experience.\u201d<\/p>\n\n\n\n

Amazon strictly prohibits counterfeit products in its store, using a combination of advanced artificial intelligence and verification by experts who proactively vet both selling partners and products so customers can shop with peace of mind. Since its launch in Saudi Arabia, Amazon.sa has launched several tools specifically developed to address counterfeit goods and help businesses of all sizes protect their brands, including:<\/p>\n\n\n\n