{"id":43265,"date":"2023-09-06T10:43:29","date_gmt":"2023-09-06T07:43:29","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=43265"},"modified":"2026-03-28T03:55:18","modified_gmt":"2026-03-28T00:55:18","slug":"leading-saudi-qsr-operator-alamar-foods-pjsc-alamar-managing-dominos-pizza-menap-and-dunkin-donuts-in-na-onboards-moengage-for-customer-lifecycle-management-program","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/leading-saudi-qsr-operator-alamar-foods-pjsc-alamar-managing-dominos-pizza-menap-and-dunkin-donuts-in-na-onboards-moengage-for-customer-lifecycle-management-program\/","title":{"rendered":"Leading Saudi QSR Operator, Alamar Foods PJSC (\u201cAlamar\u201d) managing Domino\u2019s Pizza MENAP and Dunkin Donuts in NA, Onboards MoEngage for Customer Lifecycle Management Program"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>KSA, September, 06, 2023<\/strong>: Alamar Foods, a Saudi-based leading Quick Service Restaurant (QSR) operator has partnered with MoEngage, a marketing automation and customer engagement platform to drive personalized communication with its customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Alamar is pursuing an omnichannel strategy with a customer centric approach<em>&nbsp;\u201cIn our endeavor towards direct marketing, engaging, and rewarding our customers based on their individual preferences, we have tied up with MoEngage. Through this program we aim to positively influence our customers loyalty with the brands we operate in the Region\u201d<\/em>,&nbsp;<strong>said Shobhit Tandon, Group Chief Digital and Technology Officer, Alamar Foods.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To achieve this and analyze the impact of personalized communication, Alamar Foods will leverage MoEngage\u2019s capabilities as a centralized customer engagement system for all communications. Furthermore, the brand will also leverage MoEngage\u2019s capabilities to identify key customer segments that require dedicated action.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u201cWe are ecstatic to partner with Alamar Foods and help them in their efforts to drive customer engagement with personalization. In today\u2019s day and age, customer engagement and personalization has become a must-have attribute and Alamar Foods has been focusing on it from day zero\u201d,&nbsp;<strong>said Sweta Duseja, Director of Customer Success, MoEngage.<\/strong><\/em><strong><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>KSA, September, 06, 2023: Alamar Foods, a Saudi-based leading Quick Service Restaurant (QSR) operator has partnered with MoEngage, a marketing automation and customer engagement platform to drive personalized communication with its customers. Alamar is pursuing an omnichannel strategy with a customer centric approach&nbsp;\u201cIn our endeavor towards direct marketing, engaging, and rewarding our customers based on [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":43266,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":24,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-43265","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized 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