{"id":45507,"date":"2023-11-26T12:00:19","date_gmt":"2023-11-26T09:00:19","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=45507"},"modified":"2026-03-28T04:36:35","modified_gmt":"2026-03-28T01:36:35","slug":"kaspersky-highlights-cybersecurity-risks-amidst-rapid-digitisation-in-companies-in-middle-east-turkiye-africa-region","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/kaspersky-highlights-cybersecurity-risks-amidst-rapid-digitisation-in-companies-in-middle-east-turkiye-africa-region\/","title":{"rendered":"Kaspersky highlights cybersecurity risks amidst rapid digitisation in companies in Middle East, Turkiye, Africa region"},"content":{"rendered":"\n

26 November 2023<\/strong><\/p>\n\n\n\n

According to a recent Kaspersky Business Digitisation survey\u00b9, 75% of companies in the Middle East, Turkiye, Africa (META) region feature a high level of digitisation. This simplifies work processes and makes business more efficient. However, there are significant challenges that accompany this, including increased cybersecurity risks: almost half (46%) of the respondents from META indicated their company has experienced a cybersecurity incident in the last 24 months.<\/p>\n\n\n\n

The level of digitisation was calculated using Kaspersky Business Digitisation Index\u00b2. The Index takes into account 12 components, including the use of digital document workflow by an organisation, provision of IT trainings for employees, automation of work processes, digital communication with clients, and others. <\/p>\n\n\n\n

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Specifically, 65% of local respondents in the business digitisation survey indicated they could practice remote work in their organisations, 80% use digital means of communication with clients and 66% try to automate work processes. 69% stated that they had employee trainings on using digital devices and services over the last year. All of these factors contribute to increasing the level of business digitisation in a company. <\/p>\n\n\n\n

At the same time however, with business processes becoming more and more digital, business representatives in META highlighted several challenges. 25% of local respondents admitted that they require more cybersecurity training. 76% of respondents felt that there might be cyberespionage taking place within their industry which could result in financial and intellectual property losses, as well as damage to the brand reputation. The same survey also found that 66% of employees feel the need for better digital skills in their work with computers and other digital equipment. A digital skills shortage could also result in significant cybersecurity risks for an organisation.<\/p>\n\n\n\n

\u201cWith the rapid advancement of artificial intelligence (AI), machine learning (ML), and automation, digital literacy of employees must become a priority. For example, the rise of deepfakes can cause significant problems for companies if employees are unable to effectively identify them,\u201d says Emad Haffar, Head of technical Experts, META at Kaspersky.<\/p>\n\n\n\n

“As businesses continue to embrace digital transformation, the importance of integrated cybersecurity measures cannot be overstated. At Kaspersky, we remain committed to empowering companies with advanced security solutions and intelligence to navigate the complex cyber landscape effectively. Our aim is to ensure that businesses can leverage the full potential of digitisation while safeguarding their critical assets and maintaining the trust of their customers,\u201d he added.<\/p>\n\n\n\n

To best protect digitised processes within organisations, Kaspersky experts recommend: <\/p>\n\n\n\n