{"id":48942,"date":"2024-04-29T11:17:27","date_gmt":"2024-04-29T08:17:27","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=48942"},"modified":"2026-03-28T05:38:08","modified_gmt":"2026-03-28T02:38:08","slug":"kia-unveils-unique-camouflage-for-its-first-ever-tasman-pickup-truck","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/kia-unveils-unique-camouflage-for-its-first-ever-tasman-pickup-truck\/","title":{"rendered":"Kia unveils unique camouflage\u00a0for its first-ever Tasman pickup truck"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li><strong>Bespoke design developed in collaboration with artist Richard Boyd-Dunlop will cloak the Kia Tasman until the vehicle\u2019s unveiling<\/strong><\/li>\n\n\n\n<li><strong>Short film reveals design inspiration and artist interview for Tasman&#8217;s camouflage concept<\/strong><\/li>\n\n\n\n<li><strong>Kia\u2019s first C-segment pickup truck slated for 2025 launch, with phased rollout across key markets including Korea, Australia, Africa, and the Middle East<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Jeddah,Saudi Arabia,<\/strong><strong>&nbsp;April 24<\/strong><strong>, 2024 \u2014&nbsp;<\/strong>Kia has revealed an Australia-inspired&nbsp;camouflage&nbsp;wrap&nbsp;for the&nbsp;Kia&nbsp;Tasman, the brand\u2019s&nbsp;highly anticipated&nbsp;new&nbsp;pickup truck. Kia names its first-ever pickup model after the rugged beauty and pioneering spirit of Tasmania, the island at the southernmost tip of Australia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Developed in collaboration with renowned artist Richard Boyd-Dunlop&nbsp;hailing from Australia and New Zealand<strong>,&nbsp;<\/strong>the unique wrap \u2013 themed around \u2018The Path Never Taken\u2019 \u2013 underscores the Tasman\u2019s adventurous spirit.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Influenced by the untamed beauty of Australia\u2019s diverse landscapes, the unique graphics visualize a journey of inspiration encountered while driving along the coast and across the outback. The exterior wrap&#8217;s eye-catching design draws on Boyd-Dunlop\u2019s adventures, hitching rides in the back of pickup trucks across Australia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOur Tasman pickup truck embodies Kia\u2019s commitment to design and innovation, as well as its spirit of adventure. Artist Richard Boyd-Dunlop crafted an exclusive camouflage design, with the support of the Kia design team, that depicts a journey and reflects an essence of adventure that is unique to the Tasman,\u201d commented Karim Habib, Executive Vice President and Head of Kia Global Design.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The concept of \u2018The Path Never Taken\u2019&nbsp;<a>embodies the adventurous spirit&nbsp;<\/a>of the Kia Tasman, which will inspire customers to embark on journeys filled with discovery and adventure in a vehicle&nbsp;that prioritizes&nbsp;reliability and performance. Through this theme, the Kia Tasman will lead people towards unknown and beautiful landscapes.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis design resonates as it evokes my own personal experiences travelling across Australia and the encounters that I had,\u201d&nbsp;saidBoyd-Dunlop. \u201cThese experiences are influential to my work, and the Tasman enabled me to create a continuation of this, depicting the connection, joy, and sheer sense of adventure that is inherent to Australian culture.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Known for his unique artistic style and ability to blend various media to create visually bold and powerful collaborations, Boyd-Dunlop captures elements of land and sea with his exclusive design for the Kia Tasman camouflage wrap. The finish combines the fiery hues of the outback with commanding blues that pay homage to Australia\u2019s influential surf culture.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Scheduled to make its debut&nbsp;in 2025, the Tasman marks Kia&#8217;s inaugural entry into the C-segment pickup truck arena.&nbsp;The launch strategy will be phased globally, including key markets such as Korea, Australia, Africa, and the Middle East.&nbsp;In addition to effortlessly fulfilling the role of a work-orientated pickup, the Tasman is designed to meet customers\u2019 diverse personal needs. Suitable for a&nbsp;demanding&nbsp;24\/7 lifestyle, Kia\u2019s versatile truck will support even the most extreme leisure activities.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kia has produced a short video showcasing the intricate details and design inspiration behind the Tasman\u2019s camouflage concept in celebration of the pick-up truck\u2019s camouflage design unveiling.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jeddah,Saudi Arabia,&nbsp;April 24, 2024 \u2014&nbsp;Kia has revealed an Australia-inspired&nbsp;camouflage&nbsp;wrap&nbsp;for the&nbsp;Kia&nbsp;Tasman, the brand\u2019s&nbsp;highly anticipated&nbsp;new&nbsp;pickup truck. Kia names its first-ever pickup model after the rugged beauty and pioneering spirit of Tasmania, the island at the southernmost tip of Australia. Developed in collaboration with renowned artist Richard Boyd-Dunlop&nbsp;hailing from Australia and New Zealand,&nbsp;the unique wrap \u2013 themed around [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":48943,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":26,"_extra_hide_author_box":"","_extra_featured_post":"0","_partner_post_id":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-48942","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automotive","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Kia Tasman camouflage - Unique wrap unveiled | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"Kia Tasman camouflage: Kia reveals an Australia-inspired wrap for its first pickup, created with artist Richard Boyd-Dunlop. 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