{"id":54552,"date":"2025-02-04T09:22:17","date_gmt":"2025-02-04T06:22:17","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=54552"},"modified":"2026-03-28T07:27:45","modified_gmt":"2026-03-28T04:27:45","slug":"gbs-signals-transformation-with-brand-identity-refresh","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/gbs-signals-transformation-with-brand-identity-refresh\/","title":{"rendered":"GBS Signals Transformation with Brand Identity Refresh\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><em>New logo expresses strengthened commitment to greater innovation, growth, and alignment with Saudi Vision 2030<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Riyadh, Saudi Arabia, 03 February 2025:&nbsp;<\/strong>Gulf Business Solution (GBS), the leading technology solutions provider in Saudi Arabia, has announced the unveiling of its new brand identity. Under its broader rebranding initiative, GBS is building upon its expertise in cybersecurity consultancy and services, cloud solutions, managed IT services, and IoT to demonstrate its commitment to evolving the company\u2019s role as a specialized system integrator.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">GBS\u2019 newly launched logo symbolizes the company\u2019s transformation plans, underlined by a mission to empower clients with specialist innovative solutions and contribute to the&nbsp;<a href=\"https:\/\/www.vision2030.gov.sa\/en\">Saudi Vision 2030<\/a>&nbsp;agenda. This marks the beginning of an exciting new era, as GBS fortifies its brand and capabilities to better serve the needs of its partners and stakeholders.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The rebrand also serves as a strategic evolution for GBS, under the leadership of Abdullah Alasqah, who has outlined a vision to position the company as a key technology enabler in the Kingdom. In realigning its priorities, the company is pursuing several key objectives &#8211; from local talent development to specialized bespoke solutions for key sectors in the Kingdom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commenting on GBS\u2019 rebranding, Abdullah Alasqah said: \u201cThe unveiling of our new brand identity is just the beginning in our journey to redefine what GBS stands for. Our new symbol goes beyond expressing a mere visual change, to communicate our renewed promise of delivering greater value and expertise to clients through highly tailored specialized solutions. As we chart this renewed course, we remain dedicated to driving tangible results in line with Saudi Arabia\u2019s digital transformation goals.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Join GBS at LEAP 2025<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of its rebranding journey, GBS will be attending LEAP 2025, located in Hall 5, C70. The company will showcase its new brand identity, future-ready solutions, and enhanced expertise to the global audience in Riyadh, Saudi Arabia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>New logo expresses strengthened commitment to greater innovation, growth, and alignment with Saudi Vision 2030 Riyadh, Saudi Arabia, 03 February 2025:&nbsp;Gulf Business Solution (GBS), the leading technology solutions provider in Saudi Arabia, has announced the unveiling of its new brand identity. Under its broader rebranding initiative, GBS is building upon its expertise in cybersecurity consultancy [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":54553,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":19,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-54552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>GBS brand identity - Refresh Signals Transformation | | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"GBS brand identity refresh unveiled in Riyadh, reinforcing innovation, growth, and alignment with Saudi Vision 2030. 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