{"id":55049,"date":"2025-03-23T14:35:43","date_gmt":"2025-03-23T11:35:43","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=55049"},"modified":"2026-03-28T07:37:36","modified_gmt":"2026-03-28T04:37:36","slug":"global-youth-survey-by-economist-impact-sponsored-by-nissan-reveals-electric-vehicles-are-preferred-mobility-option","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/global-youth-survey-by-economist-impact-sponsored-by-nissan-reveals-electric-vehicles-are-preferred-mobility-option\/","title":{"rendered":"Global youth survey by\u00a0Economist Impact, sponsored by Nissan,\u00a0reveals electric vehicles are preferred mobility option\u00a0"},"content":{"rendered":"\n<ul class=\"wp-block-list\">\n<li>EV ownership preference to surge by more than 50% for the ten-year outlook<\/li>\n\n\n\n<li>One-third of respondents expect to drive owned EVs; emerging cities spurring demand<\/li>\n\n\n\n<li>Young urbanites knowledgeable about new electrification tech; roughly half of respondents indicate such tech will influence their mobility choices<\/li>\n\n\n\n<li>Majority of respondents looking to reduce carbon footprint and value sustainability, but pragmatism prevails<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Yokohama, Japan<\/strong>&nbsp;\u2013 Nissan&nbsp;commissioned&nbsp;Economist Impact&nbsp;on&nbsp;a survey&nbsp;that targets&nbsp;the future mobility choices of young urban dwellers<sup>*1<\/sup>.<sup>&nbsp;<\/sup>The findings, based on responses from 3,750 participants across 15 global cities<sup>&nbsp;*2<\/sup>, reveal younger generations\u2019 preference for electric vehicles, reinforcing Nissan\u2019s ongoing efforts in electrification and commitment to sustainable solutions to meet evolving needs.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-key-nbsp-respondent-nbsp-findings-include\"><strong>Key&nbsp;<\/strong><strong>respondent&nbsp;<\/strong><strong>findings include:<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The majority (57%) of young city residents are willing to change their travel habits to reduce carbon footprint; those in\u00a0emerging cities see environmental concerns an urgency for their mobility choices.<\/li>\n\n\n\n<li>Electric vehicles (EVs) emerge as the preferred mode\u00a0of mobility; EV\u00a0ownership is expected to climb from 23% today to\u00a0more than\u00a035% in the next decade.\u00a0<\/li>\n\n\n\n<li>Enthusiasm is strongest in emerging cities,\u00a0with 44% envisioning driving EVs in the next five years, compared to 31% in developed cities;\u00a0the realities of pollution pushing them to\u00a0consider\u00a0sustainability.\u00a0\u00a0\u00a0\u00a0<\/li>\n\n\n\n<li>Younger urbanites reveal strong interest in innovations\u00a0such as\u00a0energy storage, alternative fuels and vehicle to everything (V-to-X), with\u00a0roughly half (more than\u00a040%) indicating that these technologies will influence their mobility choices.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThis research explores how the younger generations envision the future of mobility\u2014an&nbsp;essential&nbsp;perspective, as their choices will&nbsp;directly&nbsp;shape the evolving mobility landscape,\u201d said Ritu Bhandari, Asia-Pacific Sustainability lead at Economist Impact. \u201cOur findings reveal that for sustainable mobility to succeed, cities need to balance environmental goals with real commuter priorities like affordability, convenience and inclusivity. Achieving this requires flexible, multimodal solutions that seamlessly integrate public transit, electric vehicles, shared mobility and active transport into a connected, accessible network for all residents with diverse needs.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe believe&nbsp;in&nbsp;making mobility electrified and sustainable \u2014 it is a defining expectation shaping the future of transportation,\u201d said Lavanya Wadgaonkar, Nissan\u2019s&nbsp;corporate&nbsp;vice&nbsp;president of Global Communications. \u201cThis survey reaffirms the growing demand for electrification and the need to create more awareness, but long-term success hinges on making EV adoption seamless, practical, and cost-effective. At Nissan, we leverage data-driven research and innovation&nbsp;to&nbsp;bridge gaps, ensuring that electrification is not just an option, but a core component of the mobility landscape.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-younger-generations-chose-electric-vehicles-as-their-preferred-mode-nbsp-of-mobility\"><strong><em>Younger generations chose electric vehicles as their preferred mode<\/em><\/strong><strong><em>&nbsp;of mobility<\/em><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Optimism remains high among survey respondents with&nbsp;more than&nbsp;one-third expecting to use a personally owned electric vehicle within a decade, up 23% from today. For the ten-year outlook, EV ownership preference surged by&nbsp;more than&nbsp;50%. Enthusiasm is strongest in emerging cities&nbsp;with 44% envisioning driving EVs in the next five years, compared to 31% in developed cities. Growing environmental concerns such as pollution and congestion&nbsp;are&nbsp;spurring&nbsp;greater interest in EVs in cities&nbsp;such as&nbsp;Shanghai,&nbsp;Sao Paulo,&nbsp;and&nbsp;Mexico City.&nbsp;Factors that shape EV adoption highly depend on battery infrastructure and costs.&nbsp;Respondents in emerging cities are more concerned about EV batteries while&nbsp;those in&nbsp;developed cities&nbsp;focus on&nbsp;EV costs, with prices still higher than traditional combustion-engine&nbsp;vehicles.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-future-enthusiasm-for-evs-goes-beyond-mobility-nbsp\"><strong><em>Future enthusiasm for EVs goes beyond mobility&nbsp;<\/em><\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">More than&nbsp;40% of survey respondents are excited about new EV technologies&nbsp;and&nbsp;recognized their potential to influence everyday life. Half of the respondents are aware that EVs can both power external devices as well as store excess renewable energy, as EVs evolve from being a transport device into a potential tool for energy management. Respondents in emerging cities&nbsp;displayed&nbsp;more&nbsp;enthusiasm for the application of&nbsp;EVs beyond mobility,&nbsp;such as using, sharing and transporting electricity during emergencies.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The survey&nbsp;findings&nbsp;align with Nissan\u2019s vision of&nbsp;developing and promoting&nbsp;cleaner, safer and more inclusive mobility for everyone, everywhere.&nbsp;Nissan continues to advance its electrification strategy to make&nbsp;EVs more accessible and cost competitive,&nbsp;working to improve charging infrastructure, enhance battery technology, and develop more cost-effective EV solutions.&nbsp;By&nbsp;integrating smart charging&nbsp;solutions, battery energy storage innovations, and vehicle-to-everything (V2X) solutions, Nissan aims&nbsp;to create a more holistic and&nbsp;efficient EV energy&nbsp;ecosystem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nissan is providing practical solutions to the world\u2019s transport and energy needs, and remains&nbsp;focused on&nbsp;investing in future-ready solutions to shape a more sustainable and resilient transportation future.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yokohama, Japan&nbsp;\u2013 Nissan&nbsp;commissioned&nbsp;Economist Impact&nbsp;on&nbsp;a survey&nbsp;that targets&nbsp;the future mobility choices of young urban dwellers*1.&nbsp;The findings, based on responses from 3,750 participants across 15 global cities&nbsp;*2, reveal younger generations\u2019 preference for electric vehicles, reinforcing Nissan\u2019s ongoing efforts in electrification and commitment to sustainable solutions to meet evolving needs.&nbsp; Key&nbsp;respondent&nbsp;findings include: \u201cThis research explores how the younger generations [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":55050,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":26,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-55049","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automotive","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is 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