{"id":57499,"date":"2025-09-15T19:24:31","date_gmt":"2025-09-15T16:24:31","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/?p=57499"},"modified":"2025-09-15T19:24:34","modified_gmt":"2025-09-15T16:24:34","slug":"hala-raises-157m-series-b-saudi-fintech","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/hala-raises-157m-series-b-saudi-fintech\/","title":{"rendered":"HALA Raises $157M in Landmark Series B Round Led by TPG and Sanabil"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Riyadh \u2013 September 15, 2025<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>HALA<\/strong>, Saudi Arabia\u2019s leading fintech platform providing embedded financial services to micro, small, and medium enterprises (MSMEs), has raised <strong>$157 million<\/strong> in a landmark Series B funding round \u2014 one of the largest fintech Series B rounds in the Middle East.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-1024x1024.webp\" alt=\"Hala - Left to right - Esam Alnahdi, Co-Founder &amp; Chairman. Maher Loubieh, Co-Founder &amp; Group CEO_ssict_1200_1200\" class=\"wp-image-57503\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-1024x1024.webp 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-300x300.webp 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-150x150.webp 150w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-768x768.webp 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-1080x1080.webp 1080w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200-440x440.webp 440w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Hala-Left-to-right-Esam-Alnahdi-Co-Founder-Chairman.-Maher-Loubieh-Co-Founder-Group-CEO_ssict_1200_1200.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The investment was led by <strong>The Rise Fund<\/strong>, TPG\u2019s multi-sector global impact investing strategy, and <strong>Sanabil Investments<\/strong>, a wholly owned company of Saudi Arabia\u2019s Public Investment Fund (PIF). The round also saw participation from leading global and regional investors including <strong>QED, Raed Ventures, Impact 46, MEVP, Isometry Capital, Arzan VC, BNVT Capital, Kaltaire Investments, Endeavor Catalyst, Nour Nouf Ventures, Khwarizmi Ventures, and Wamda Capital<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The funding will enable HALA to strengthen its leadership in the Saudi market, launch new ventures such as lending products, expand its embedded financial services portfolio, and extend its footprint beyond the Kingdom.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HALA has scaled rapidly, now serving over <strong>142,000 businesses<\/strong> and processing more than <strong>$8 billion<\/strong> in annual transactions. The company\u2019s suite of services includes business accounts, card issuance, payment and transfer solutions, POS systems, financing, and corporate cards.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The investment marks <strong>The Rise Fund\u2019s first-ever entry into Saudi Arabia and the Middle East<\/strong>, underscoring confidence in HALA\u2019s business model, favorable market demographics, and the significant opportunity to drive large-scale social impact.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The SME sector in Saudi Arabia represents a vast opportunity: with between <strong>614,000 and 1.8 million SMEs<\/strong>, accounting for <strong>90\u201399% of private sector businesses<\/strong> and contributing around <strong>20\u201335% of GDP<\/strong> (approximately <strong>$310\u2013375 billion<\/strong>), and employing <strong>4.7 million people<\/strong>. Driven by Vision 2030 initiatives, digital transformation, and government support, the sector has seen a 45% growth in GDP contribution from 2016 to 2021.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/HALA-Esam-Alnahdi-Co-founder-and-Chairman_ssict_907_809.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"907\" height=\"809\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/HALA-Esam-Alnahdi-Co-founder-and-Chairman_ssict_907_809.webp\" alt=\"HALA - Esam Alnahdi Co-founder and Chairman_ssict_907_809\" class=\"wp-image-57500\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/HALA-Esam-Alnahdi-Co-founder-and-Chairman_ssict_907_809.webp 907w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/HALA-Esam-Alnahdi-Co-founder-and-Chairman_ssict_907_809-300x268.webp 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/HALA-Esam-Alnahdi-Co-founder-and-Chairman_ssict_907_809-768x685.webp 768w\" sizes=\"(max-width: 907px) 100vw, 907px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Esam Alnahdi, Co-founder and Chairman of HALA<\/strong>, said:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cThis landmark investment is a turning point for HALA. It reflects our relentless pursuit of innovation and excellence in serving small businesses, and we are honored that our investors recognize the potential of our vision and impact.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800-1024x683.webp\" alt=\"Maher Loubieh, Co-founder and Group CEO of HALA_ssict_1200_800\" class=\"wp-image-57501\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800-1024x683.webp 1024w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800-300x200.webp 300w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800-768x512.webp 768w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800-1080x720.webp 1080w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Maher-Loubieh-Co-founder-and-Group-CEO-of-HALA_ssict_1200_800.webp 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Maher Loubieh, Co-founder and Group CEO of HALA<\/strong>, added:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cWe are proud to welcome The Rise Fund and Sanabil, alongside our trusted existing investors. Their global expertise and support will help us accelerate our next phase of growth, executing with greater scale and impact.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Yemi-Lalude-Partner-at-TPG-and-Head-of-EMEA-for-The-Rise-Fund_ssict_470_344.webp\"><img loading=\"lazy\" decoding=\"async\" width=\"470\" height=\"344\" src=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Yemi-Lalude-Partner-at-TPG-and-Head-of-EMEA-for-The-Rise-Fund_ssict_470_344.webp\" alt=\"Yemi Lalude, Partner at TPG and Head of EMEA for The Rise Fund_ssict_470_344\" class=\"wp-image-57502\" srcset=\"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Yemi-Lalude-Partner-at-TPG-and-Head-of-EMEA-for-The-Rise-Fund_ssict_470_344.webp 470w, https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2025\/09\/Yemi-Lalude-Partner-at-TPG-and-Head-of-EMEA-for-The-Rise-Fund_ssict_470_344-300x220.webp 300w\" sizes=\"(max-width: 470px) 100vw, 470px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Yemi Lalude, Partner at TPG and Head of EMEA for The Rise Fund<\/strong>, said:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cHALA is uniquely positioned to empower small businesses by delivering a broad and growing set of payment solutions. This investment reflects our belief in the market\u2019s potential and the vital role entrepreneurs play in shaping the next-generation economy.\u201d<\/em><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">A <strong>Sanabil Investments<\/strong> spokesperson commented:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cWe are excited to co-lead this landmark round. HALA has the potential to reshape financial services for SMEs, and this aligns with Sanabil\u2019s mission to support visionary companies with long-term capital and strategic guidance.\u201d<\/em><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Saudi fintech HALA raises $157M in one of the Middle East\u2019s largest Series B rounds, led by TPG\u2019s Rise Fund and Sanabil Investments, to expand financial services for SMEs and support Vision 2030.<\/p>\n","protected":false},"author":16,"featured_media":57503,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":24,"_extra_hide_author_box":"","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[24],"tags":[],"class_list":["post-57499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economy","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HALA Raises $157M in Landmark Series B Round Led by TPG and Sanabil - Saudishopper<\/title>\n<meta name=\"description\" content=\"Saudi fintech HALA raises $157M in one of the Middle East\u2019s largest Series B rounds, led by TPG\u2019s Rise Fund and Sanabil Investments, to expand financial services for SMEs and support Vision 2030. 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