{"id":61959,"date":"2026-03-11T16:30:07","date_gmt":"2026-03-11T13:30:07","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/cellular-iot-module-shipments-2025-growth\/"},"modified":"2026-03-11T16:30:07","modified_gmt":"2026-03-11T13:30:07","slug":"cellular-iot-module-shipments-2025-growth","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/cellular-iot-module-shipments-2025-growth\/","title":{"rendered":"Global Cellular IoT Module Shipments Rise 15% in 2025, Driven by Smart Meters and Automotive Demand"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Global <a href=\"\/category\/smart-devices\/\">cellular IoT module shipments<\/a> increased 15 percent year-on-year in 2025, according to data published by Counterpoint Research on March 11, 2026. Smart meters, point-of-sale (PoS) terminals, and the automotive segment drove the market&#8217;s expansion.<\/p><p class=\"wp-block-paragraph\">China continued to dominate global shipments, supported by strong domestic demand for PoS, asset-tracking, and surveillance applications. Meanwhile, emerging markets recorded notable acceleration, with India, the Middle East, and Latin America posting strong growth figures.<\/p><h2 class=\"wp-block-heading\">4G Cat-1 bis Emerges as Key Connectivity Standard<\/h2><p class=\"wp-block-paragraph\">Counterpoint Research principal analyst Tina Lu described the rise of 4G Cat-1 bis as &#8220;one of the most significant developments during the year.&#8221; The standard&#8217;s balance of affordability, performance, and simplified design positioned it as the preferred connectivity option for high-volume <a href=\"\/category\/telecom\/\">telecommunications<\/a> deployments.<\/p><blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&#8220;5G adoption accelerated simultaneously, with volumes growing almost three-times the industry average, particularly in higher-bandwidth IoT segments such as automotive, routers\/CPE and PCs.&#8221;<\/p><cite>Tina Lu, Principal Analyst, Counterpoint Research<\/cite><\/blockquote><p class=\"wp-block-paragraph\">Lu also highlighted the early commercialisation of 5G reduced capability (RedCap) as a milestone. RedCap is expected to bridge the gap between low-power IoT technologies and high-performance 5G connectivity in the coming years.<\/p><h2 class=\"wp-block-heading\">Cellular IoT Module Shipments: Vendor Market Share<\/h2><p class=\"wp-block-paragraph\">Quectel maintained its position as the market leader, holding a 36 percent share in 2025, roughly consistent with its 2024 performance. China Mobile ranked second with an 11 percent share, driven by deployments in connected two-wheelers, asset trackers, and <a href=\"\/category\/ai\/\">AI<\/a> toys. No other vendor exceeded a 10 percent global market share for the year.<\/p><p class=\"wp-block-paragraph\">Outside China, Telit Cinterion remained the leading international vendor. Counterpoint Research attributed this position to the company&#8217;s presence in telematics, healthcare, and energy verticals across Europe and North America.<\/p><h2 class=\"wp-block-heading\">Pricing Pressure and Supply Constraints<\/h2><p class=\"wp-block-paragraph\">Counterpoint Research Director of IoT Practice Mohit Agrawal stated that average selling prices (ASPs) remained under pressure in 2025, despite strong shipment growth. Intense competition among vendors, particularly from China-based players, continued to push pricing lower and tighten margins.<\/p><blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>&#8220;Memory supply constraints in Q4 2025 impacted the bill of materials for 5G and smart module categories, particularly those used in routers, PCs and higher-performance IoT devices.&#8221;<\/p><cite>Mohit Agrawal, Director of IoT Practice, Counterpoint Research<\/cite><\/blockquote><h2 class=\"wp-block-heading\">Regional Growth and Future Outlook<\/h2><p class=\"wp-block-paragraph\">The Middle East featured among the regions recording accelerated IoT deployments in 2025. This aligns with broader regional investment in <a href=\"\/category\/smart-devices\/\">smart devices<\/a> and connected infrastructure. Analysts expect RedCap and continued 5G expansion to shape the market&#8217;s trajectory through the remainder of the decade.<\/p><p class=\"wp-block-paragraph\">The cellular IoT module shipments data underscores a market balancing rapid volume growth against persistent margin compression, with technology transitions in connectivity standards adding further complexity for vendors and buyers alike.<\/p>","protected":false},"excerpt":{"rendered":"<p>Global cellular IoT module shipments grew 15% year-on-year in 2025, led by smart meters, PoS terminals, and automotive demand, Counterpoint Research reported.<\/p>\n","protected":false},"author":16,"featured_media":61958,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"{\"x_hook\":\"Global cellular IoT module shipments jumped 15% in 2025 \u2014 smart 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