ASDA\u2019A Burson-Marsteller won top honours at the internationally renowned 9th Gold Standard Awards held in Hong Kong last Thursday, (November 30), being named \u2018Middle East Consultancy of the Year\u2019 and winning the \u2018Social Media Communications\u2019 category for the campaign \u2018New ways to connect with #AvayaEngage\u2019.<\/p>\n\n\n\n
In winning the \u2018Social Media Communications\u2019 prize, the agency was lauded for its innovative use of digital channels to engage with stakeholders of the multinational technology company, Avaya, and to drive footfall to its global showcase event, Avaya ENGAGE.<\/p>\n\n\n\n
\u201cToday, the recognition of our work is transcending our traditional regional boundaries,\u201d said Sunil John, Founder and CEO of ASDA\u2019A Burson-Marsteller. \u201cThe Gold Standards, the most prestigious awards of their type in Asia Pacific and the Middle East, recognise the best of the best, and we are thrilled with our wins, which recognise the world-class standard of the work we do. Our team works tirelessly to produce work of the highest quality, and such recognition only fuels our passion to deliver excellence\u201d he added.<\/p>\n\n\n\n
With five dedicated practices \u2013 Brand Communications, Enterprise & Technology, Financial, Public Affairs and Corporate \u2013 and 11 wholly-owned offices across the region, ASDA\u2019A Burson-Marsteller is the agency of record for regional businesses, governments and multinationals alike. Throughout 2017, the Agency has invested in strengthening its expertise, with major hires at its Dubai HQ, including the recent addition of former National editor Hassan Fattah as managing director, and increasing personnel and resources across regional offices.<\/p>\n\n\n\n
The strengthened team has allowed ASDA\u2019A BM to compete across every sector and market in which it operates. Core new business wins since January 2017 include ADNOC, the Islamic Military Counter Terrorism Coalition, VISA, Roche Diagnostics, HTC and the UAE Federal Tax Authority, to add to the stellar work with existing clients such as Ford, Nestl\u00e9, General Electric, Emaar, Abu Dhabi Financial Group, GEMS and a other organisations across regions and sectors.<\/p>\n\n\n\n
Now in its ninth year, the Gold Standard Awards are organised by Public Affairs Asia \u2013 a network for senior government relations, corporate affairs and corporate communications professionals operating across the Asia Pacific and Middle East region, to showcase excellence in corporate public affairs, strategic communications, citizenship and stakeholder engagement. This year, the platform received more than 300 entries across all categories, exceeding past records.<\/p>\n","protected":false},"excerpt":{"rendered":"
ASDA\u2019A Burson-Marsteller won top honours at the internationally renowned 9th Gold Standard Awards held in Hong Kong last Thursday, (November 30), being named \u2018Middle East Consultancy of the Year\u2019 and winning the \u2018Social Media Communications\u2019 category for the campaign \u2018New ways to connect with #AvayaEngage\u2019. In winning the \u2018Social Media Communications\u2019 prize, the agency was […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"","_yoast_wpseo_opengraph_title":"","_yoast_wpseo_opengraph_description":"","_yoast_wpseo_opengraph_image":"","_yoast_wpseo_opengraph_image_id":0,"_yoast_wpseo_twitter_title":"","_yoast_wpseo_twitter_description":"","_yoast_wpseo_twitter_image":"","_yoast_wpseo_twitter_image_id":0,"_yoast_wpseo_primary_category":28,"_extra_hide_author_box":"1","_extra_featured_post":"","_partner_post_id":0,"footnotes":""},"categories":[396],"tags":[],"class_list":["post-7116","post","type-post","status-publish","format-standard","hentry","category-social-media","et-doesnt-have-format-content","et_post_format-et-post-format-standard"],"yoast_head":"\n