{"id":81820,"date":"2026-07-27T19:19:50","date_gmt":"2026-07-27T16:19:50","guid":{"rendered":"https:\/\/saudishopper.com.sa\/en\/advertising-data-risks-kaspersky\/"},"modified":"2026-07-27T19:20:12","modified_gmt":"2026-07-27T16:20:12","slug":"advertising-data-risks-kaspersky","status":"publish","type":"post","link":"https:\/\/saudishopper.com.sa\/en\/advertising-data-risks-kaspersky\/","title":{"rendered":"Kaspersky Warns of Advertising Data Risks Exploited by Cybercriminals"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Kaspersky researchers have highlighted significant advertising data risks during the annual Cyber Security Weekend for the Middle East, Turkiye, and Africa region. While the digital advertising ecosystem processes billions of requests daily to deliver personalized content, experts warn this infrastructure can be exploited. Specifically, advanced threat actors use this data to identify, track, and compromise selected targets.<\/p><h2 class=\"wp-block-heading\">Understanding Advertising Data Risks<\/h2><p class=\"wp-block-paragraph\">The digital advertising ecosystem relies on collecting vast amounts of user information through multiple intermediaries. Consequently, this data provides valuable intelligence for cybercriminals and advanced persistent threat groups. Kaspersky researchers noted that the same tools used for commercial targeting are now being repurposed for surveillance.<\/p><p class=\"wp-block-paragraph\">Furthermore, the abuse of real-time bidding systems and data broker networks allows attackers to monitor individual movements. In some cases, threat actors can deliver highly targeted spyware that requires no user interaction. This method bypasses traditional security awareness because users only need to open a legitimate <a href=\"\/category\/apps\/\">application<\/a> displaying advertisements.<\/p><h2 class=\"wp-block-heading\">How Threat Actors Exploit AdTech<\/h2><p class=\"wp-block-paragraph\">AdTech platforms collect user characteristics such as browsing habits, device information, and approximate locations. Although this data serves commercial purposes, it also expands the digital attack surface. Meanwhile, certain adware variants, such as Adware.Script.Redirect, actively redirect users to malicious websites. These websites then distribute malware to compromised <a href=\"\/category\/mobile-devices\/\">devices<\/a>.<\/p><p class=\"wp-block-paragraph\">To address these advertising data risks, organizations must look beyond traditional email phishing defenses. Maher Yamout, Lead Security Researcher at Kaspersky, stated that commercial targeting capabilities are being transformed into intelligence gathering. As a result, sophisticated threat actors can understand high-value individual behaviors and deliver exploits through trusted applications.<\/p><h2 class=\"wp-block-heading\">Regional Impact and Redirect Statistics<\/h2><p class=\"wp-block-paragraph\">The threat is particularly active in the Gulf Cooperation Council region. Specifically, Kaspersky blocked more than 1.6 million malicious redirect attempts in the GCC during the first half of 2026. These attempts aimed to steer users toward harmful content through compromised advertising scripts. Consequently, this statistic highlights the scale of ad-tech-enabled threats in the region.<\/p><h2 class=\"wp-block-heading\">Recommended Security Measures for Organizations<\/h2><p class=\"wp-block-paragraph\">To mitigate these advertising data risks, Kaspersky recommends a multi-layered <a href=\"\/category\/cybersecurity\/\">cybersecurity<\/a> approach. Consumers should install trusted security software and keep all applications updated. Meanwhile, businesses need to deploy endpoint detection and response systems to monitor suspicious activities.<\/p><p class=\"wp-block-paragraph\">In addition, organizations should implement dedicated anti-targeted attack platforms and use threat intelligence services. Regularly reviewing application permissions and deploying ad blockers on corporate devices also helps. These combined actions minimize exposure to compromised advertising infrastructures and protect sensitive corporate networks.<\/p>","protected":false},"excerpt":{"rendered":"<p>Kaspersky researchers warn that cybercriminals are exploiting AdTech infrastructure to track users and deliver highly targeted spyware.<\/p>\n","protected":false},"author":2,"featured_media":81819,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_meta-robots-noindex":"","_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_pr_autopilot_social_copy":"{\"x_hook\":\"Kaspersky blocked over 1.6 million malicious redirect attempts in the GCC during H1 2026, warning that cybercriminals are weaponizing AdTech data to track users and deliver zero-click spyware.\",\"x_takeaways\":\"Key Details:\\n\ud83d\udd39 Cybercriminals exploit AdTech data to track individuals and deliver spyware\\n\ud83d\udd39 Over 1.6M malicious redirect attempts blocked in the GCC in H1 2026\\n\ud83d\udd39 Attackers use real-time bidding systems to gather intelligence\\n\ud83d\udd39 Zero-click spyware can be delivered via legitimate ad-supported apps\\n\ud83d\udd39 Kaspersky recommends multi-layered security and corporate ad blockers\"}","_yoast_wpseo_opengraph_title":"Kaspersky Warns of Advertising Data Risks Exploited by Cybercriminals","_yoast_wpseo_opengraph_description":"Kaspersky researchers warn that cybercriminals are exploiting AdTech infrastructure to track users and deliver highly targeted spyware.","_yoast_wpseo_opengraph_image":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2026\/07\/advertising-data-risks-cybersecurity-threat.webp","_yoast_wpseo_opengraph_image_id":81819,"_yoast_wpseo_twitter_title":"Kaspersky Warns of Advertising Data Risks","_yoast_wpseo_twitter_description":"Kaspersky researchers warn that cybercriminals are exploiting AdTech infrastructure to track users and deliver highly targeted spyware.","_yoast_wpseo_twitter_image":"https:\/\/saudishopper.com.sa\/en\/wp-content\/uploads\/2026\/07\/advertising-data-risks-cybersecurity-threat.webp","_yoast_wpseo_twitter_image_id":81819,"_yoast_wpseo_primary_category":439,"_extra_hide_author_box":"1","_extra_featured_post":"0","_partner_post_id":112551,"footnotes":""},"categories":[442,439,396],"tags":[5605,5057,164,4155,5606],"class_list":["post-81820","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apps","category-cybersecurity","category-social-media","tag-adtech","tag-france-gcc-trade","tag-kaspersky","tag-malware-analysis","tag-spyware","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Advertising Data Risks - Kaspersky Report | Saudi Shopper<\/title>\n<meta name=\"description\" content=\"Learn about advertising data risks as Kaspersky reveals how cybercriminals exploit AdTech to track users and deliver spyware. 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