sony

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    Sony Launches High-Resolution Shotgun Microphone with Superior Sound Quality and Compact Design

    Also Introduces High-Speed, Large-Capacity CFexpress Type A Memory Cards/Reader Compatible with CFexpress 4 (Dubai, 10 July 2025) – Sony is pleased to announce today the launch of its new ECM-778 shotgun microphone, designed for content production where audio quality is paramount, such as films, dramas and documentaries, this flagship mono high-resolution model delivers immersive, high-quality […]

    Shima Zamil ·

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    Go Discover: JAECOO J5 Impresses at Regional Test Drive Event in Dubai

    Dubai, UAE, 8 July 2025: Under the theme ‘Go Discover’, JAECOO brought its all-new JAECOO J5 to life at an exclusive regional test drive event held in the serene natural surroundings of Al Barari, Dubai. The event offered more than just a glimpse into the vehicle’s capabilities — it was a celebration of lifestyle, innovation, […]

    Shima Zamil ·

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    Sony Announces High-end model of the REON POCKET series

    Wearable Cooling and Warming Device “REON POCKET PRO” Equipped with Dual Thermo Modules and newly developed heat dissipation fan, cooling and warming performance and operating time have been further improved Sony today announced the launch of the wearable cooling and warming device “REON POCKET PRO”. This new addition of the REON POCKET series serves as […]

    Mohamed Ghamdi ·

  • سوني الشرق الأوسط وأفريقيا تكشف عن تشكيلتها لعام 2025 من تلفزيونات BRAVIA وأحدث الأجهزة من سلسلة ألت باور ساوند1_ssict_1200_675

    Sony Middle East and Africa Unveils It’s 2025 Line-Up of BRAVIA TVs and New Additions to the ULT Power Sound series

    The lineup was showcased at an exclusive event held at W Yas Island, Abu Dhabi, reflecting Sony’s commitment to fulfilling its creative entertainment vision and delivering immersive audiovisual experiences Dubai, UAE – 25 April 2025: Sony Middle East and Africa showcased its latest line-up across home and audio entertainment product categories for 2025 during a […]

    Shima Zamil ·

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    Cinema is coming home: Sony expands its BRAVIA TV line-up for the most authentic cinematic experience at home

    Bringing film creators’ intent home with exquisite picture full of stunning contrast and colours and captivating sound in large and small screen size sets to perfectly complement any viewing environment (Dubai, United Arab Emirates, 7 April 2025): Sony today revealed its 2025 BRAVIA TV line-up, bringing even more possibilities to enjoy fascinating cinematic worlds and […]

    Nour Elotaiby ·

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  • Sony Mobile launches new Xperia XA Ultra

    Sony Mobile Communications today announced a new addition to the revamped Xperia X series with the stylish selfie-cam masterpiece, Xperia XA Ultra. Its large 6” screen, 16MP front camera, low-light sensor, up to two days battery life* and stylish thin design with a borderless screen makes it a fantastic mid-range smartphone for every need. Boasting […]

    SSICT News ·